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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Macquarie University

    Business intelligence and data analytics: Generate insights

    Skills you'll gain: SAS (Software), Business Analytics, Dashboard, Data-Driven Decision-Making, Analytical Skills, Business Intelligence, Data Analysis, Forecasting, Trend Analysis, Histogram, Business Ethics, Correlation Analysis, Time Series Analysis and Forecasting, Statistics, Predictive Modeling, Innovation, Sustainable Business

    4.6
    Rating, 4.6 out of 5 stars
    ·
    464 reviews

    Mixed · Course · 1 - 3 Months

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    LearnKartS

    Social Media Marketing : From Beginner to Advanced

    Skills you'll gain: Content Creation, Instagram, Branding, Digital Advertising, Advertising Campaigns, Facebook, Google Gemini, AI Product Strategy, Marketing Automation, ChatGPT

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    I

    IE Business School

    Market Research Essentials for Marketing Management

    Skills you'll gain: Market Research, Business Research, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Business Intelligence, Competitive Intelligence, Market Opportunities, Marketing, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    Northeastern University

    Foundations for Data Analytics Part 1

    Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Data Structures, Time Series Analysis and Forecasting, Pandas (Python Package), Unsupervised Learning, Data Analysis, Statistical Analysis, Data Manipulation, Machine Learning Algorithms, Computational Thinking, Data Processing, Data Cleansing, Data Visualization, Python Programming

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Michigan

    Introduction to Machine Learning in Sports Analytics

    Skills you'll gain: Scikit Learn (Machine Learning Library), Supervised Learning, Applied Machine Learning, Machine Learning Methods, Statistical Machine Learning, Predictive Analytics, Feature Engineering, Classification And Regression Tree (CART), Machine Learning Algorithms, Predictive Modeling, Analytics, Machine Learning, Data Analysis, Python Programming, Random Forest Algorithm

    4.7
    Rating, 4.7 out of 5 stars
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    27 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Google

    Foundations: Data, Data, Everywhere

    Skills you'll gain: Data Ethics, Data Analysis, Analytics, Data-Driven Decision-Making, Google Sheets, Business Analytics, Spreadsheet Software, Analytical Skills, Tableau Software, Data Sharing, Data Collection, Data Cleansing, Data Processing, Data Visualization Software, Data Visualization, SQL

    4.8
    Rating, 4.8 out of 5 stars
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    120K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    PwC

    Data-driven Decision Making

    Skills you'll gain: Analytics, Business Analytics, Data Analysis, Data-Driven Decision-Making, Business Intelligence, Big Data, Data Visualization, Data Presentation, Statistical Programming, Microsoft Excel, Data Visualization Software, Data Collection, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
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    6.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
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    LearnKartS

    Master AI for Digital Marketing & Content Creation

    Skills you'll gain: Prompt Engineering, Google Gemini, ChatGPT, Responsible AI, Content Creation, Digital Marketing, Marketing Strategies, Keyword Research, Generative AI, Search Engine Optimization, Digital Content, Social Media Content, Email Marketing, Artificial Intelligence, Copywriting, Target Audience

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Social Media Marketing, Social Media, Business Marketing, Drive Engagement, Marketing, Marketing Planning, Content Creation

    4.6
    Rating, 4.6 out of 5 stars
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    755 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    IESE Business School

    Marketing estratégico: claves para competir con éxito

    Skills you'll gain: Strategic Marketing, Product Marketing, Marketing, Marketing Strategy and Techniques, Value Propositions, Promotional Strategies, Market Research, Branding, Market Analysis, Marketing Channel, Customer experience strategy (CX), Product Development, Customer Insights, Brand Awareness, Competitive Analysis, Business Intelligence

    4.8
    Rating, 4.8 out of 5 stars
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    687 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    E

    Edureka

    Power BI for Data Science and Analytics

    Skills you'll gain: Analytics, Anomaly Detection, Machine Learning

    4.2
    Rating, 4.2 out of 5 stars
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    11 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    E

    Edureka

    Mastering Power BI for Data Analytics & Storytelling

    Skills you'll gain: Relational Databases, Data Modeling, Database Management, Data Analysis Expressions (DAX), Advanced Analytics, Data Management, Data Governance, Microsoft Excel, Amazon Web Services, Data Integration, Data Security, Cloud Computing, Data Warehousing, Data Integrity, Data Manipulation, Data Access, Spreadsheet Software, Cloud Applications, Anomaly Detection, Machine Learning

    4.4
    Rating, 4.4 out of 5 stars
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    27 reviews

    Intermediate · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Business intelligence and data analytics: Generate insights: Macquarie University
  • Social Media Marketing : From Beginner to Advanced: LearnKartS
  • Market Research Essentials for Marketing Management: IE Business School
  • Foundations for Data Analytics Part 1: Northeastern University
  • Introduction to Machine Learning in Sports Analytics: University of Michigan
  • Foundations: Data, Data, Everywhere: Google
  • Data-driven Decision Making: PwC
  • Master AI for Digital Marketing & Content Creation: LearnKartS
  • Organic Marketing: Facebook Groups For Small Businesses: Coursera
  • Marketing estratégico: claves para competir con éxito: IESE Business School

Skills you can learn in Marketing

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Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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