Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Feature Engineering, SAS (Software), Classification And Regression Tree (CART), Predictive Modeling, Statistical Modeling, Regression Analysis, Predictive Analytics, Applied Machine Learning, Statistical Methods, Data Processing, Data Manipulation, Data Cleansing, Data Transformation, Statistical Analysis, Exploratory Data Analysis
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Supervised Learning, Random Forest Algorithm, Applied Machine Learning, Data Processing, Classification And Regression Tree (CART), Decision Tree Learning, Feature Engineering, Machine Learning Algorithms, Predictive Modeling, Performance Testing, Data Analysis, Scikit Learn (Machine Learning Library), Python Programming
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, System Configuration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Responsible AI, Data Ethics, Google Cloud Platform, Artificial Intelligence, Open Source Technology, Machine Learning, Data Quality, Data Analysis, Data Validation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Content Management Systems, Authentications, Role-Based Access Control (RBAC), Application Deployment, Authorization (Computing), Content Management, Restful API, API Design, Development Environment, TypeScript, UI Components, JavaScript Frameworks, Web Analytics and SEO, Query Languages, Node.JS, Web Applications, Business Logic, Package and Software Management, Application Programming Interface (API), Software Architecture
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Data Processing, Metadata Management, Cloud Storage, Google Cloud Platform, Data Pipelines, Data Migration, Big Data, Data Storage, Extract, Transform, Load, Data Infrastructure, Cloud Services, Data Management, Automation, Data Transformation, Real Time Data, Serverless Computing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Data Cleansing, Data Transformation, Looker (Software), SQL, Business Analytics, Big Data, Data Analysis, Data Warehousing, Analytics, Exploratory Data Analysis, Google Sheets, Data Visualization Software, Data Import/Export, Google Cloud Platform, Data Pipelines
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Generative AI, Workflow Management, Artificial Intelligence and Machine Learning (AI/ML), Big Data, Jupyter, Google Cloud Platform, SQL, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Trigonometry, Probability, Data Analysis, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Statistics, Geometry, Arithmetic
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Modeling, Classification And Regression Tree (CART), Data Validation, Statistical Analysis, Application Deployment
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Data Transformation, Data Cleansing, Big Data, Data Warehousing, Extract, Transform, Load, SQL, Data Storytelling, Data Analysis, Data Integrity, Data Pipelines, Data Visualization Software, Data Import/Export, Google Sheets, Google Cloud Platform
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Looker (Software), Dashboard, Interactive Data Visualization, Data Visualization, Exploratory Data Analysis, Google Cloud Platform, Data Analysis, Cloud Computing
Beginner · Project · Less Than 2 Hours