Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Mockups, User Flows, Wireframing, Interaction Design, Mobile Development, User Interface (UI), Application Design, User Experience Design, Design
Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Business Modeling, Business Strategy, Business Process, Design Thinking, Storytelling, Business Strategies, Strategic Planning, Innovation, Entrepreneurship, Systems Thinking, New Business Development, Shared Media, Organizational Development, Business Development, Presentations, Business Research, Data Storytelling, Creative Thinking, Process Analysis, Diagram Design
Advanced · Course · 1 - 4 Weeks
Duke University
Skills you'll gain: Storytelling, Needs Assessment, Initiative and Leadership, Leadership, Innovation, Compassion, Education and Training, Professionalism, Entrepreneurship, Adult Education, Social Impact, Formal Learning, Personal Integrity, Leadership Development, Community Development, Social Justice, Community Outreach, Pedagogy, Teaching, Empathy
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Cross Selling, Retail Sales, Product Demonstration, Upselling, Selling Techniques, Personalized Service, Sales Training, Sales Strategy, Customer experience improvement, Merchandising, Customer Service, Team Oriented, Customer Engagement, Customer Complaint Resolution
Intermediate · Course · 1 - 4 Weeks
Kennesaw State University
Skills you'll gain: Global Marketing, Regulatory Compliance, Innovation, Corporate Sustainability, Compliance Management, Marketing Strategies, Market Dynamics, Market Analysis, Brand Management, Market Opportunities, Consumer Behaviour, Cultural Responsiveness, International Relations
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Prototyping, Ideation, Engineering Design Process, Sustainable Design, Social Impact, Human Centered Design, Sustainable Engineering, Product Design, Design Thinking, Social Justice, Case Studies, Diversity Awareness, Innovation, Cultural Responsiveness, Product Requirements
Beginner · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Product Lifecycle Management, Product Management, Business Strategy, Data Visualization Software, Business Analysis, Strategic Communication, Competitive Analysis, Organizational Strategy, Analytics, Accounting, Business Metrics, Corporate Strategy, Marketing, Innovation, Consumer Behaviour
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Survey Creation, Customer Retention, Customer Insights, Business Research, Customer Data Management, User Feedback, Customer experience improvement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Data Management, Customer Analysis, Organizational Strategy, Marketing Automation, Case Studies, Market Analysis, Analysis, Business Strategy, Spatial Data Analysis, Automation, Auditing, Business Metrics
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Collaborative Software, Intranet, Project Documentation, Organizational Skills, Team Oriented, Document Management, Content Management Systems, Collaboration, Productivity Software, Knowledge Transfer, Content Development and Management, Information Architecture, Data Management, Content Creation, Cloud Platforms
Intermediate · Guided Project · Less Than 2 Hours

Zoho Corporation
Skills you'll gain: Sales Management, Selling Techniques, Customer Relationship Management, General Sales Practices, Sales, Sales Process, Sales Strategy, Customer Relationship Building, Sales Training, Sales Prospecting, B2B Sales
Beginner · Course · 1 - 3 Months