• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The University of Notre Dame

    Leading from Within

    Skills you'll gain: Business Ethics, Personal Integrity, Organizational Leadership, Corporate Sustainability, Ethical Standards And Conduct, Leadership, Decision Making, Leadership Development, Sustainable Development, Social Impact, Social Justice, Self-Awareness, Personal Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    User Interface Design: Principles, Prototyping, Practices

    Skills you'll gain: Prototyping, User Interface (UI) Design, Usability, User Research, Interactive Design, Design Strategies, User Experience, UI/UX Research, User Centered Design, Mockups, Visual Design, Graphic and Visual Design Software, Design Elements And Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Competitive Strategy

    Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Cost Reduction, Organizational Strategy, Market Analysis, Value Propositions, Strategic Decision-Making, Market Opportunities, Business Analysis, Resource Management

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    77 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Cluster Analysis, Association Mining, and Model Evaluation

    Skills you'll gain: Model Evaluation, Unsupervised Learning, Analysis, Regression Analysis, Statistical Analysis, Data Mining, Predictive Analytics, Anomaly Detection, Fraud detection, Machine Learning, Correlation Analysis, Probability & Statistics, Scatter Plots, Market Analysis, Classification Algorithms, Collaborative Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    47 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Pathway to Space

    Skills you'll gain: Global Positioning Systems, Journalism, Music, Political Sciences, Entrepreneurship, Systems Engineering, Culture, Aerospace Basic Quality System Standards, Media and Communications, International Relations, Governance, Higher Education, Public Policies, Physical Science, Liberal Arts, Geographic Information Systems, Physics, Engineering Design Process, Environmental Science, Writing

    4.2
    Rating, 4.2 out of 5 stars
    ·
    38 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Slides en Español

    Skills you'll gain: Presentations, Google Workspace, Product Demonstration, Sales Presentations, Collaborative Software, Data Visualization, Multimedia, Document Management, Organizational Skills, Data Sharing, Version Control, File Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    41 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Crear videos de sitios web con Canva

    Skills you'll gain: Video Production, Canva (Software), Product Demonstration, Web Content, Marketing Materials, Presentations, Content Creation, Team Oriented, Color Theory, Web Design, Graphic Design

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    NGO Startup Analysis with Nonprofit Business Model Canvas

    Skills you'll gain: Stakeholder Engagement, Grant Writing, Resource Allocation, Strategic Decision-Making, Proposal Development, Strategic Thinking, Business Strategies, Social Impact, Fundraising, Business Modeling, Value Propositions, Innovation, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    B

    BCG

    Transformação digital

    Skills you'll gain: Digital Transformation, Business Transformation, Technology Strategies, Business Technologies, Business Process Reengineering, Business Strategy, Emerging Technologies, Innovation, Leadership, Competitive Analysis, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analysis with Python: Inform a Business Decision

    Skills you'll gain: Data Storytelling, Pandas (Python Package), Data Analysis, Data-Driven Decision-Making, Exploratory Data Analysis, Analytical Skills, Business Analysis, Data Manipulation, Data Cleansing, Python Programming, Data Import/Export, Promotional Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    Industrial Relations: Fostering Workplace Climate

    Skills you'll gain: Employee Engagement, Conflict Management, Employee Relations, Labor Relations, Management Training And Development, Staff Management, Team Leadership, Labor Law, Workplace inclusivity, Human Resources, Communication, Compliance Management, Active Listening

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Sales Prospecting Mastery with Lemlist: AI-Driven Strategies

    Skills you'll gain: Lead Generation, HubSpot CRM, Sales Prospecting, Campaign Management, Sales Pipelines, Sales Process, AI Personalization, Email Automation, Performance Analysis, B2B Sales, Anthropic Claude, Marketing Automation, LinkedIn, Customer Relationship Management (CRM) Software, Prompt Engineering, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
genai in social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…361362363…441

In summary, here are 10 of our most popular social media marketing courses

  • Leading from Within: The University of Notre Dame
  • User Interface Design: Principles, Prototyping, Practices: Coursera
  • Competitive Strategy: Illinois Tech
  • Cluster Analysis, Association Mining, and Model Evaluation: University of California, Irvine
  • Pathway to Space: University of Colorado Boulder
  • Google Slides en Español: Google Cloud
  • Crear videos de sitios web con Canva: Coursera
  • NGO Startup Analysis with Nonprofit Business Model Canvas: Coursera
  • Transformação digital: BCG
  • Data Analysis with Python: Inform a Business Decision: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok