Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Data Visualization Software, Data Presentation, Interactive Data Visualization, Data Literacy, Visualization (Computer Graphics), Javascript, Data Analysis, Microsoft Visual Studio
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Epidemiology, Data-Driven Decision-Making, Public Health, Public Health and Disease Prevention, Health Care, Infectious Diseases, Data Collection, Data Analysis, Data Quality, Decision Support Systems, Data Management, Health Technology
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Matplotlib, NumPy, Pandas (Python Package), Applied Machine Learning, Python Programming, Scikit Learn (Machine Learning Library), Data Visualization, Supervised Learning, Feature Engineering, Machine Learning, Natural Language Processing, Machine Learning Algorithms, Text Mining, Data Manipulation, Unsupervised Learning, Model Evaluation, Data Preprocessing, Classification Algorithms
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Graphic and Visual Design, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Apache Spark, PySpark, Data Persistence, Big Data, Data Processing, Distributed Computing, Scala Programming, JSON, Data Transformation, Performance Tuning
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Rmarkdown, Knitr, Exploratory Data Analysis, Dimensionality Reduction, Ggplot2, Plotly, Data Visualization, Data Visualization Software, Statistical Visualization, Data Storytelling, Statistical Analysis, Generative AI, R Programming, Correlation Analysis, Data Analysis, Tidyverse (R Package), Scatter Plots, Descriptive Statistics, Data Cleansing, Data Preprocessing
Beginner · Course · 1 - 3 Months

Skills you'll gain: MongoDB, Dataflow, Applied Machine Learning, Google Cloud Platform, Data Pipelines, Big Data, Data Integration, Data Migration, Data Analysis
Intermediate · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Query Languages, Data Access, Database Management, Data Manipulation, Google Cloud Platform, Cloud API, Data Analysis
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: AWS SageMaker, AWS Identity and Access Management (IAM), Dashboard, Amazon Web Services, Interactive Data Visualization, Data Visualization Software, Amazon Redshift, Big Data, Cloud Security, Security Controls, Encryption, Applied Machine Learning, Amazon Elastic Compute Cloud, Amazon S3, Key Management
Advanced · Course · 1 - 3 Months

Skills you'll gain: PySpark, Data Pipelines, Apache Spark, Dashboard, Data Processing, Real Time Data, Data Visualization, Natural Language Processing, Distributed Computing, Data Transformation, Deep Learning, Performance Tuning
Intermediate · Course · 1 - 3 Months