Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Data Validation, Extract, Transform, Load, Object-Relational Mapping, Data Cleansing, Data Manipulation, Data Quality, Data Pipelines, Pandas (Python Package), Descriptive Statistics, Database Management, Data Transformation, Data Integrity, Relational Databases, Exploratory Data Analysis, Databases, Data Processing, SQL, Data Persistence, Data Analysis
Beginner · Course · 1 - 4 Weeks

New York Institute of Finance
Skills you'll gain: Financial Market, Supply Chain, Financial Systems, Market Trend, Market Dynamics, FinTech, Financial Services, Market Analysis, Supplier Relationship Management, Banking, Stakeholder Analysis
Intermediate · Course · 1 - 4 Weeks

University of Pittsburgh
Skills you'll gain: Data Storytelling, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Visualization, Tableau Software, Matplotlib, Geospatial Information and Technology, Spatial Analysis, Geospatial Mapping, Visualization (Computer Graphics), Seaborn, Infographics, Heat Maps, Data Ethics, Text Mining, Data Mapping, Network Analysis
Build toward a degree
Intermediate · Course · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Rmarkdown, Data Science, Version Control, R (Software), Big Data, R Programming, Data Visualization Software, General Science and Research, GitHub, Statistical Programming, Git (Version Control System), Data Analysis, Exploratory Data Analysis, Integrated Development Environments, Software Installation
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Looker (Software), Spatial Data Analysis, Data Import/Export, Data Visualization, Query Languages, Data Integration, Data Mapping, Big Data, Geographic Information Systems
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Exploratory Data Analysis, Scatter Plots, Data Analysis, Correlation Analysis, Box Plots, Pandas (Python Package), Data Visualization, Histogram, Statistical Analysis, Python Programming, Software Installation
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Data Presentation, Data Storytelling, Technical Documentation, Data Science, Version Control, Data Analysis, Data Processing, Data Cleansing, Analytical Skills, Data Wrangling, Analytics, Project Planning, Business Analysis, Data Validation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Predictive Modeling, Model Evaluation, Regression Analysis, Scikit Learn (Machine Learning Library), Probability & Statistics, Statistical Inference, Business Analytics, Data Analysis, Statistical Analysis, Probability Distribution, Estimation, Machine Learning
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Amazon Redshift, Amazon Web Services, SQL, Data Warehousing, Cloud Services, Data Management, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Duke University
Skills you'll gain: Software Design, Databases, Computer Programming, Object Oriented Programming (OOP), User Interface (UI), Algorithms, Data Analysis, Java, Data Structures, Data Processing
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Image Analysis, LLM Application, Multimodal Prompts, Large Language Modeling, Text Mining, Google Cloud Platform, Computer Vision, Data Processing
Beginner · Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Trigonometry, Probability, Data Analysis, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Statistics, Geometry, Arithmetic
Beginner · Course · 1 - 4 Weeks