Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Predictive Modeling, Matplotlib, Applied Machine Learning, Seaborn, Data Visualization, Regression Analysis, Pandas (Python Package), Statistical Machine Learning, Statistical Analysis, Machine Learning, Supervised Learning, Data Science, Scikit Learn (Machine Learning Library), Probability & Statistics, Python Programming, Unsupervised Learning, Data Analysis, Decision Tree Learning, NumPy, Data Manipulation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Model Deployment, Data Management, Data Pipelines, Statistical Modeling
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Surveys, Survey Creation, Sampling (Statistics), Program Evaluation, Data Management, Data Collection, Data Analysis, Data Cleansing, Quantitative Research, Data Quality, Research Design, Sample Size Determination, Data Ethics
Intermediate · Course · 1 - 3 Months

Skills you'll gain: AWS SageMaker, Unsupervised Learning, Feature Engineering, Time Series Analysis and Forecasting, Model Deployment, Cloud Deployment, Amazon Web Services, Applied Machine Learning, Trend Analysis, Advanced Analytics, Machine Learning Methods, Amazon S3, Artificial Intelligence and Machine Learning (AI/ML), Cloud Computing, Model Evaluation, Statistical Analysis, Forecasting, MLOps (Machine Learning Operations), Predictive Analytics, Data Preprocessing
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Financial Data, Financial Analysis, Data-Driven Decision-Making, Financial Statements, Text Mining, Market Intelligence, Unstructured Data, Financial Market, Artificial Intelligence, Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Product Lifecycle Management, Enterprise Architecture, Product Management, Product Strategy, User Research, New Product Development, Scalability, Lean Methodologies, Product Roadmaps, User Centered Design, Product Development, Growth Strategies, Market Opportunities, Innovation, Case Studies, Market Research
Beginner · Course · 1 - 3 Months

American Psychological Association
Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Statistical Methods, Quantitative Research, Statistical Analysis, Probability & Statistics, Statistical Inference, Statistics, Data Analysis, Regression Analysis, Research Design, Research, Psychology
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Analysis, Analysis, Business Process, Business Requirements, Business Process Modeling, Requirements Analysis, Stakeholder Engagement, Customer Relationship Management, Risk Management, Ethical Standards And Conduct
Advanced · Course · 1 - 4 Weeks

Skills you'll gain: AI Workflows, Salesforce, AI Security, Responsible AI, Data Ethics, AI Enablement, Customer Relationship Management, Generative AI, Predictive Modeling, Data Security, Data Modeling, Large Language Modeling
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Exploratory Data Analysis, Data Wrangling, Pandas (Python Package), Data Visualization, Descriptive Statistics, Data Manipulation, Data Transformation, Data Analysis, Statistics, Data Management
Beginner · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Agile Methodology, User Centered Design, Education Software and Technology, Entrepreneurship, Emerging Technologies, Market Research, Innovation, Entrepreneurial Finance, Law, Regulation, and Compliance, Intellectual Property, Business Modeling, Scalability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Applied Machine Learning, Data Science, Python Programming, Scikit Learn (Machine Learning Library), NumPy, Computational Thinking, Machine Learning Algorithms, Pandas (Python Package), Data Preprocessing, Data Analysis, Exploratory Data Analysis, Programming Principles, Data Manipulation
Beginner · Course · 1 - 4 Weeks