Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Macquarie University
Skills you'll gain: Pivot Tables And Charts, Data Visualization, Statistical Inference, Data Visualization Software, Correlation Analysis, Microsoft Excel, Probability & Statistics, Regression Analysis, Statistical Hypothesis Testing, Data Analysis, Excel Formulas, Statistical Analysis, Sampling (Statistics), Trend Analysis, Forecasting, Variance Analysis
Intermediate · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: LLM Application, Large Language Modeling, Embeddings, Prompt Engineering, Data Processing, Big Data, Applied Machine Learning, Vector Databases
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Business Strategy, Organizational Strategy, Business Planning, Strategic Decision-Making, Stakeholder Management, Data Visualization, Competitive Analysis, Market Analysis, Goal Setting, Key Performance Indicators (KPIs), Analysis, Performance Metric
Mixed · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Search Engine Marketing, Digital Marketing, Digital Content, Search Engine Optimization, Social Media Strategy, Web Content, Content Strategy, Digital Advertising, Email Marketing, Digital Communications, E-Commerce, Web Analytics, Target Audience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Manipulation, Data Pipelines, Data Transformation, Data Quality, Data Cleansing, Data Preprocessing, Data Import/Export, Extract, Transform, Load, Exploratory Data Analysis, Big Data, Google Analytics
Intermediate · Project · Less Than 2 Hours

Skills you'll gain: Cloud Deployment, Cloud API, Cloud Development, Application Deployment, Microsoft Azure, JSON, Cloud Applications, Serverless Computing, Application Programming Interface (API), Cloud Computing, C# (Programming Language), Restful API, Web Services, Data Storage
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft Power Platform, Hypertext Markup Language (HTML), No-Code Development, Microsoft 365, UI Components, Development Environment, Web Content, Web Design and Development, Web Design, Content Management
Beginner · Guided Project · Less Than 2 Hours

Banco Interamericano de Desarrollo
Skills you'll gain: Data Ethics, Policy Development, Data-Driven Decision-Making, Data Analysis, Data Collection, Policy Analysis, Data Quality, Surveys, Program Evaluation, Research, Statistical Analysis, Research Design
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Service Level Agreement, Sales Pipelines, Sales Process, Workflow Management, Prospecting and Qualification, Customer Acquisition Management, Marketing Automation, Dashboard, Email Marketing, Performance Measurement, Prioritization
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Analytics, Query Languages, Data Analysis, Data Mining, Data Manipulation, SQL, Data Management
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Databases, Big Data, SQL, Data Analysis, Data Science, Statistical Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Plotly, Dashboard, Data Analysis, Interactive Data Visualization, Jupyter, HTML and CSS, UI Components, Financial Analysis, Data Visualization Software, Real Time Data, Python Programming, Data Structures
Intermediate · Course · 1 - 3 Months