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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Crea tu primer embudo de conversión y CRM con HubSpot

    Skills you'll gain: HubSpot CRM, Revenue Forecasting, Customer Relationship Management, Sales Development, Sales Management, Sales Pipelines, Sales Process, Customer Acquisition Management, Customer Communications Management, Lead Generation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    11 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Use SharePoint & Power Virtual Agent to Create Smart Chatbot

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Microsoft Teams, Microsoft 365, Generative AI Agents, Internal Communications, Data Store

    4.5
    Rating, 4.5 out of 5 stars
    ·
    23 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Automatic Data Processing, Inc. (ADP)

    Sourcing and Screening Applicants

    Skills you'll gain: Talent Pipelining, Talent Sourcing, Recruitment, Talent Acquisition, Applicant Tracking Systems, Recruitment Strategies, Talent Management, Professional Networking, Interviewing Skills, Job Analysis, Verbal Communication Skills, Market Research

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Glasgow

    Computational Thinking with JavaScript 2: Model & Analyse

    Skills you'll gain: JSON, Data Structures, Analytics, Computational Thinking, Data Analysis, Data Visualization Software, Scripting, Javascript, Data Processing, Unsupervised Learning, Data Modeling, Machine Learning, Programming Principles, Object Oriented Programming (OOP), Computer Programming, Algorithms, Software Development

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado System

    Biostatistics Study Design and Analysis for Grant Writing

    Skills you'll gain: Grant Writing, Sample Size Determination, Biostatistics, Statistical Analysis, Data Analysis, Clinical Research, Statistical Methods, Science and Research, Statistical Hypothesis Testing, Data Collection

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • S

    Skillshare

    Canva Thumbnail Design Masterclass: Get More Clicks

    Skills you'll gain: Canva (Software), Content Performance Analysis, Image Quality, Photography, Marketing Psychology, Photo Editing, Marketing Design, Content Creation, Graphic and Visual Design, Driving engagement, Branding, Color Theory

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Как планировать посты в нескольких платформах с Hootsuite

    Skills you'll gain: Social Media Management, Social Media Content, Social Media, Social Media Marketing, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

  • E

    Edureka

    Mastering Generative AI for Customer Service Excellence

    Skills you'll gain: Prompt Engineering, Miro AI, Generative AI Agents, Responsible AI, AI Product Strategy, Generative AI, No-Code Development, ChatGPT, Workflow Management, Email Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Personalized Service, AI Enablement, Customer and Client Support, AI Workflows, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management

    Beginner · Specialization · 1 - 3 Months

  • U

    University of Colorado Boulder

    Statistics and Data Analysis with Excel, Part 2

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Analysis, Sampling (Statistics), Statistical Methods, Microsoft Excel, Probability & Statistics, Data Analysis, Regression Analysis, Statistical Inference, Probability Distribution, Statistical Modeling

    5
    Rating, 5 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    How to integrate apps into Hootsuite dashboard

    Skills you'll gain: Dashboard, Cloud Applications, Social Media Management, Social Media Content, Social Media, Web Applications, User Accounts, Marketing Communications, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Association Rules Analysis

    Skills you'll gain: Unsupervised Learning, Anomaly Detection, Data Preprocessing, Machine Learning Methods, Data Mining, Feature Engineering, Data Analysis, Machine Learning Algorithms, Algorithms

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Crea tu primer embudo de conversión y CRM con HubSpot: Coursera
  • Use SharePoint & Power Virtual Agent to Create Smart Chatbot: Coursera
  • Sourcing and Screening Applicants : Automatic Data Processing, Inc. (ADP)
  • Computational Thinking with JavaScript 2: Model & Analyse: University of Glasgow
  • Biostatistics Study Design and Analysis for Grant Writing: University of Colorado System
  • Create your First Twitter Ad: Coursera
  • Canva Thumbnail Design Masterclass: Get More Clicks: Skillshare
  • Как планировать посты в нескольких платформах с Hootsuite: Coursera
  • Mastering Generative AI for Customer Service Excellence: Edureka
  • Statistics and Data Analysis with Excel, Part 2: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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