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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • U

    University of Glasgow

    Computational Thinking with JavaScript 2: Model & Analyse

    Skills you'll gain: JSON, Data Structures, Analytics, Computational Thinking, Data Analysis, Data Visualization Software, Scripting, Javascript, Data Processing, Unsupervised Learning, Data Modeling, Machine Learning, Programming Principles, Object Oriented Programming (OOP), Computer Programming, Algorithms, Software Development

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Bayesian Network, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Probability Distribution, Applied Machine Learning, Probability & Statistics, Statistical Methods, Social Network Analysis, Applied Mathematics, Simulations, Data Science, Markov Model

    Intermediate · Specialization · 3 - 6 Months

  • P

    Parsons School of Design, The New School

    Utilizar Diseño Para Crear Soluciones de Negocio Innovadoras

    Skills you'll gain: Design Thinking, Business Modeling, Business Solutions, Growth Strategies, Business Process, Business Strategy, Innovation, Sustainable Business, Product Design, Design, Market Analysis, User Experience, Customer experience improvement, User Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Mastering Data Analysis with Pandas: Learning Path Part 5

    Skills you'll gain: Pandas (Python Package), Data Visualization, Data Manipulation, Data Cleansing, Matplotlib, Text Mining, Exploratory Data Analysis, Data Analysis, Data Preprocessing, Python Programming

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Разбираем отчет S-1 для IPO

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Data, Annual Reports, Regulatory Requirements, Analysis, Risk Analysis, Regulatory Documents, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create Business Cards with a QR Code in Photoshop

    Skills you'll gain: Adobe Photoshop, Barcoding, Layout Design, Graphic Design, Marketing Collateral, Color Theory, Typography, Design Elements And Principles

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, AI Personalization, Customer Engagement, Customer experience improvement, Customer Retention, Selling Techniques, Sales Strategy, Customer Analysis, Customer Relationship Management, Sales Process, Workflow Management, Sales Presentations, Sales Operations, Verbal Communication Skills, Product Knowledge, Sales Prospecting, Email Automation, Sales, Microsoft Copilot, Calendar Management

    Advanced · Professional Certificate · 3 - 6 Months

  • U

    University of Colorado System

    Biostatistics Study Design and Analysis for Grant Writing

    Skills you'll gain: Grant Writing, Sample Size Determination, Biostatistics, Statistical Analysis, Data Analysis, Clinical Research, Statistical Methods, Science and Research, Statistical Hypothesis Testing, Data Collection

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Analyze AI to Amplify Brand Success

    Skills you'll gain: Performance Measurement, Brand Awareness, Digital Marketing, Strategic Marketing, Marketing Planning, Marketing Strategies, Marketing Analytics, AI Personalization, Campaign Management, Strategic Partnership, Competitive Intelligence, Brand Management, Customer Insights, AI Enablement, Promotions and Campaigns, Competitive Analysis, ChatGPT, Goal Setting

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Analysis with OpenAI API: Save time with GenAI

    Skills you'll gain: Prompt Engineering, OpenAI API, Generative AI, Exploratory Data Analysis, OpenAI, ChatGPT, Data Analysis, Data-Driven Decision-Making, Trend Analysis, Product Knowledge, Sales Strategy, E-Commerce, Python Programming

    4.5
    Rating, 4.5 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    PySpark & Python: Hands-On Guide to Data Processing

    Skills you'll gain: PySpark, MySQL, Data Pipelines, Apache Spark, Data Processing, SQL, Data Transformation, Data Manipulation, Distributed Computing, Python Programming, Debugging

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Mixed · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Fundamentos de IA Aplicados ao CRM

    Skills you'll gain: Predictive Analytics, Customer Relationship Management, Data-Driven Decision-Making, Applied Machine Learning, Machine Learning Algorithms, Artificial Intelligence, Machine Learning, Deep Learning, Artificial Neural Networks, Supervised Learning, Unsupervised Learning, Model Evaluation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Computational Thinking with JavaScript 2: Model & Analyse: University of Glasgow
  • Statistical Methods for Computer Science: Johns Hopkins University
  • Utilizar Diseño Para Crear Soluciones de Negocio Innovadoras: Parsons School of Design, The New School
  • Mastering Data Analysis with Pandas: Learning Path Part 5: Coursera
  • Разбираем отчет S-1 для IPO: Coursera
  • Create Business Cards with a QR Code in Photoshop: Coursera
  • Microsoft Sales Toolkit with Generative AI: Microsoft
  • Biostatistics Study Design and Analysis for Grant Writing: University of Colorado System
  • Analyze AI to Amplify Brand Success: Coursera
  • Data Analysis with OpenAI API: Save time with GenAI: Coursera

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