Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Media Strategy, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Target Audience, Consumer Behaviour, Communication, Mobile Banking
Mixed · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Social Media Strategy, Social Media Content, Social Media Marketing, Strategic Communication, Paid media, Content Strategy, Digital Media Strategy, Earned Media, Owned Media, Brand Strategy, Content Performance Analysis, Content Creation, Shared Media, Customer Relationship Building, Customer Engagement, Target Audience, Brand Management, Aesthetics
Intermediate · Course · 1 - 4 Weeks

American Psychological Association
Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research
Beginner · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Technical Sales, Sales Training, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Customer Success Management, Marketing Materials, Content Strategy, Business Writing, Communication Strategies, Meeting Facilitation, Service Level Agreement
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Entrepreneurship, Growth Strategies, Business Planning, Financial Modeling, Cost Accounting, Product Development, New Product Development, Business Strategies, Business Development, Value Propositions, Investments, Presentations, Business Metrics, Customer Acquisition Management, Fundraising
Beginner · Course · 1 - 3 Months

Skills you'll gain: Newsletters, Marketing Materials, Promotional Materials, Event Marketing, Target Audience, Business Correspondence, Email Marketing, Content Creation, Graphic Design, Marketing Design, Marketing Communications, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Persona Development, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: AI Personalization, Marketing Analytics, A/B Testing, Marketing Strategies, Marketing Effectiveness, Product Marketing, Campaign Management, Marketing, Advertising Campaigns, Marketing Automation, Generative AI, Performance marketing, Target Audience, Google Ads, Persona Development, Predictive Analytics, AI Enablement, ChatGPT, Analytics, Automation
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Experimentation, Research Design, A/B Testing, Business Analysis, Analytical Skills, Process Mapping, Statistical Methods, Research Methodologies, Business Research, Complex Problem Solving, Project Design, Statistical Inference, Data Ethics, Prioritization, Project Planning
Beginner · Course · 1 - 3 Months

Council on Foreign Relations
Skills you'll gain: Environmental Policy, Climate Change Mitigation, Policy Analysis, Environmental Issue, International Relations, Social Justice, Diplomacy, Market Dynamics, Sustainable Systems, Environmental Regulations, Ethical Standards And Conduct, Governance, Tax, Cost Benefit Analysis
Beginner · Course · 1 - 3 Months

Università di Napoli Federico II
Skills you'll gain: Unsupervised Learning, Supervised Learning, Object Oriented Programming (OOP), PyTorch (Machine Learning Library), R Programming, Convolutional Neural Networks, NumPy, R (Software), Image Analysis, Pandas (Python Package), Matplotlib, Python Programming, Deep Learning, Computer Programming, Computer Vision, Artificial Neural Networks, Transfer Learning, Scripting, Programming Principles, Data Management
Intermediate · Specialization · 1 - 3 Months

University of Michigan
Skills you'll gain: Text Mining, Unstructured Data, Health Informatics, Natural Language Processing, Data Mining, Model Evaluation, Clinical Informatics, Deep Learning, Machine Learning, Medical Terminology, Artificial Neural Networks, Python Programming, Computer Programming, Computer Programming Tools
Intermediate · Course · 1 - 4 Weeks