• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • A

    Alfaisal University | KLD

    إمكانيات السوق وطلب السوق والحصة السوقية

    Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Oversee a Project with ClickUp

    Skills you'll gain: Goal Setting, Workflow Management, Organizational Skills, Project Management Software, Project Management, Work Breakdown Structure, Resource Allocation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    25 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: GRC Part 2 - Risk Management and Compliance

    Skills you'll gain: Threat Modeling, Incident Response, Cyber Governance, Cyber Security Strategy, Threat Management, Cyber Risk, Cybersecurity, Cyber Attacks, Cyber Security Policies, Cyber Security Assessment, Cyber Threat Intelligence, Threat Detection, Leadership, Compliance Management, Leadership and Management, Governance, Risk Management, ISO/IEC 27001, NIST 800-53, Resilience

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Análise de Dados para Workforce Management

    Skills you'll gain: Workforce Management, People Analytics, Big Data, HR Tech, Workforce Planning, Data Mining, Data-Driven Decision-Making, Human Resource Strategy, Deep Learning, Human Resources Management and Planning, Digital Transformation, Human Resources, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Analytics, Data Science, Data Manipulation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    78 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Colorado System

    AI Agents in Healthcare and Capstone

    Skills you'll gain: Responsible AI, Agentic systems, Data Ethics, Agentic Workflows, AI Enablement, Artificial Intelligence, Healthcare Ethics, AI Workflows, AI Security, AI Orchestration, Applied Machine Learning, Health Technology, AI Personalization, Health Systems, Solution Design, Predictive Modeling, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Social Media Analytics

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Visualization, Graph Theory, Relational Databases, Data Visualization Software, Data Storytelling, Data Analysis, Exploratory Data Analysis, Social Sciences, Statistical Analysis, Machine Learning, R Programming, Analytics, Sociology, Natural Language Processing, Data Manipulation, Text Mining, Social Impact, Statistical Modeling

    4.3
    Rating, 4.3 out of 5 stars
    ·
    16 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Inteligência Artificial para Logística

    Skills you'll gain: Logistics Management, Logistics, Transportation Management, Inventory and Warehousing, Supply Chain, Strategic Planning, Warehouse Management, Internet Of Things, Automation, Artificial Intelligence

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Introducción a la regulación del comercio internacional

    Skills you'll gain: Arbitration, Intellectual Property, Law, Regulation, and Compliance, International Relations, Regulatory Compliance, World History, Global Marketing, Economics, Social Justice, Environmental Issue

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Maximizing the Generative AI Value

    Skills you'll gain: Generative AI, AI Enablement, Responsible AI, AI Product Strategy, OpenAI, Return On Investment, Data Ethics, Artificial Intelligence, ChatGPT, Business Process Automation, Operational Efficiency, Innovation, AI Workflows, Content Creation, Product Design, Customer Support

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Diseña historias para Instagram y Facebook con Visme

    Skills you'll gain: Instagram, Content Creation, Social Media Content, Social Media Marketing, Social Media, Graphic and Visual Design Software, Facebook, Graphic Design, Storytelling

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Strategic Management Case Study: Analyze & Apply

    Skills you'll gain: Organizational Strategy, Strategic Leadership, Business Strategy, Business Planning, Operations, Financial Forecasting, Organizational Change, Sales Strategy, Revenue Management, Financial Analysis, Business Modeling, Business Transformation, Financial Planning, Profit and Loss (P&L) Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    UBITS

    Sales mindset y análisis de mercado

    Skills you'll gain: Benchmarking, Sales Strategy, Business Development, New Business Development, Market Research, Sales, Market Opportunities, Change Management, Innovation, Market Analysis, Consumer Behaviour, Competitive Analysis, Target Market, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

1…258259260…363

In summary, here are 10 of our most popular marketing strategy courses

  • إمكانيات السوق وطلب السوق والحصة السوقية: Alfaisal University | KLD
  • Oversee a Project with ClickUp: Coursera
  • Cyber Security: GRC Part 2 - Risk Management and Compliance: Macquarie University
  • Análise de Dados para Workforce Management: Fundação Instituto de Administração
  • AI Agents in Healthcare and Capstone: University of Colorado System
  • Social Media Analytics: Johns Hopkins University
  • Inteligência Artificial para Logística: Fundação Instituto de Administração
  • Introducción a la regulación del comercio internacional: Universidad de los Andes
  • Maximizing the Generative AI Value: Coursera
  • Diseña historias para Instagram y Facebook con Visme: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok