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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


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    INSEAD

    Web3 and Blockchain Transformations in Global Supply Chains

    Skills you'll gain: Blockchain, Transportation, Supply Chain, and Logistics, Supply Chain, Supply Chain Management, Supply Chain Systems, Business Transformation, Emerging Technologies, Logistics Management, Internet Of Things, Business Process Automation, Digital Transformation, Asset Management

    4.7
    Rating, 4.7 out of 5 stars
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    30 reviews

    Beginner · Course · 1 - 3 Months

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    University of Illinois Urbana-Champaign

    Land, Agriculture, and Alternative Investing

    Skills you'll gain: Wealth Management, Estate Planning, Portfolio Management, Real Estate, Investments, Financial Industry Regulatory Authorities, Commercial Real Estate, Regulatory Compliance, Asset Management, Tax Planning, Finance, Risk Management, Return On Investment, Financial Analysis, Business Strategies, Strategic Planning, Business, Data Management, Financial Statements, Failure Analysis

    4
    Rating, 4 out of 5 stars
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    10 reviews

    Intermediate · Specialization · 3 - 6 Months

  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation

    4.4
    Rating, 4.4 out of 5 stars
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    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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    Alfaisal University | KLD

    كيفية بناء منظمة متعلمة|How to Build a Learning Organization

    Skills you'll gain: Knowledge Transfer, Organizational Leadership, Willingness To Learn, Organizational Change, Organizational Effectiveness, Competitive Intelligence, Innovation, Employee Engagement, Learning Strategies, Market Share, Business Strategy, Case Studies

    4.9
    Rating, 4.9 out of 5 stars
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    18 reviews

    Beginner · Course · 1 - 4 Weeks

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    Google Cloud

    Machine Learning with TensorFlow Google Cloud 日本語版

    Skills you'll gain: Feature Engineering, Tensorflow, Google Cloud Platform, Model Deployment, Data Quality, Data Preprocessing, Model Evaluation, Scikit Learn (Machine Learning Library), Keras (Neural Network Library), Embeddings, Applied Machine Learning, Exploratory Data Analysis, Supervised Learning, Logistic Regression, MLOps (Machine Learning Operations), Machine Learning, AI Enablement, Data Pipelines, Machine Learning Algorithms, Artificial Neural Networks

    4.4
    Rating, 4.4 out of 5 stars
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    152 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    Fundamentals of Internal Business Communications

    Skills you'll gain: Internal Communications, Stakeholder Engagement, Communication Strategies, Stakeholder Communications, Corporate Communications, Communication, Verbal Communication Skills, Drive Engagement, Strategic Communication, Business Communication, Target Audience, Active Listening, Employee Engagement, Business Writing, Leadership

    4.5
    Rating, 4.5 out of 5 stars
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    32 reviews

    Beginner · Course · 1 - 4 Weeks

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    University of California, Davis

    Sensory Science: Measuring the Senses

    Skills you'll gain: Scientific Methods, Systems Of Measurement, Experimentation, Statistical Analysis, Quantitative Research, Human Factors, Psychology, Research Methodologies, Neurology, Product Testing, Physiology

    4.1
    Rating, 4.1 out of 5 stars
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    9 reviews

    Beginner · Course · 1 - 4 Weeks

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    The Chinese University of Hong Kong

    离散优化算法篇 Solving Algorithms for Discrete Optimization

    Skills you'll gain: Operations Research, Applied Mathematics, Algorithms, Mathematical Modeling, Combinatorics, Computational Logic, Advanced Mathematics, Performance Tuning, Theoretical Computer Science, Simulations, Linear Algebra

    Intermediate · Course · 1 - 4 Weeks

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    IESE Business School

    Career Path Essentials

    Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 4 Weeks

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    Howard University

    Capstone: Design Thinking for IS in Business

    Skills you'll gain: Design Thinking, Product Design, Business Solutions, Customer Insights, User Centered Design, Information Systems, Brainstorming, User Research, Ideation, Business Transformation, Digital Transformation, User Feedback, Product Testing

    4.8
    Rating, 4.8 out of 5 stars
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    12 reviews

    Intermediate · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools

    Skills you'll gain: Prompt Engineering, Generative AI, Marketing, AI Personalization, ChatGPT, Strategic Marketing, Content Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Digital Marketing, Persona Development, Social Media Campaigns, Content Creation, Automation, Ethical Standards And Conduct, Analytics, Graphic and Visual Design, Creativity, Natural Language Processing, Personal Development

    Beginner · Course · 1 - 3 Months

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    U

    Universidad Peruana de Ciencias Aplicadas

    Urban Landscapes of Care - Designing child friendly cities

    Skills you'll gain: Child Development, Community Development, Working With Children, Social Impact, Human Centered Design, Qualitative Research, Sustainable Development, Graphical Tools, Design Strategies, Design, Program Evaluation, Empathy

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Web3 and Blockchain Transformations in Global Supply Chains: INSEAD
  • Land, Agriculture, and Alternative Investing: University of Illinois Urbana-Champaign
  • Crafting Personalized Content with Gen AI: Create a Campaign: Coursera
  • كيفية بناء منظمة متعلمة|How to Build a Learning Organization: Alfaisal University | KLD
  • Machine Learning with TensorFlow Google Cloud 日本語版: Google Cloud
  • Fundamentals of Internal Business Communications : Coursera
  • Sensory Science: Measuring the Senses: University of California, Davis
  • 离散优化算法篇 Solving Algorithms for Discrete Optimization: The Chinese University of Hong Kong
  • Career Path Essentials: IESE Business School
  • Capstone: Design Thinking for IS in Business: Howard University

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