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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Capstone

    Skills you'll gain: Marketing Budgets, Competitive Analysis, Customer Acquisition Management, Digital Marketing, Marketing Strategies, Social Media Campaigns, Customer Retention, Digital Advertising, Marketing Analytics, Marketing, Advertising Campaigns, Performance Metric, Customer Analysis, Market Analysis, Data-Driven Decision-Making, Peer Review

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    T

    The Hong Kong University of Science and Technology

    Search Engines for Web and Enterprise Data

    Skills you'll gain: Search Engine Optimization, Web Analytics, Semantic Web, Performance Metric, Digital Marketing, Algorithms, Personalized Service, Text Mining, User Feedback, Natural Language Processing, User Research, Data Structures

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 3 - 6 Months

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    N

    Northwestern University

    Power Onboarding

    Skills you'll gain: Peer Review, Employee Onboarding, Professional Networking, Organizational Effectiveness, Quick Learning, Organizational Structure, Professional Development, Relationship Building, Planning, Adaptability, Leadership and Management, Leadership, Self-Awareness, Communication Strategies

    4.1
    Rating, 4.1 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    B

    Berklee

    Touring 101 for Musicians

    Skills you'll gain: Marketing Planning, Performance Metric, Marketing Strategies, Marketing, Music Performance, Sales Presentations, Goal Setting, Travel Arrangements, Customer Engagement, Booking (Sales), Event Marketing, Proposal Writing, Business Metrics, Content Marketing, Professional Networking, Business Planning, Instagram, Talent Management, Scheduling

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    I

    IESE Business School

    Career Path Essentials

    Skills you'll gain: Professional Networking, Professional Development, Interviewing Skills, Trend Analysis, Sales, Market Trend, LinkedIn, Spreadsheet Software, Relationship Building, Business Marketing, Presentations, Adaptability, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
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    S

    SkillsBooster Academy

    ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools

    Skills you'll gain: Prompt Engineering, Generative AI, Marketing, AI Personalization, ChatGPT, Strategic Marketing, Content Marketing, Web Analytics and SEO, Artificial Intelligence and Machine Learning (AI/ML), Digital Marketing, Persona Development, Social Media Campaigns, Content Creation, Automation, Ethical Standards And Conduct, Analytics, Graphic and Visual Design, Creativity, Natural Language Processing, Personal Development

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Peruana de Ciencias Aplicadas

    Urban Landscapes of Care - Designing child friendly cities

    Skills you'll gain: Child Development, Community Development, Working With Children, Social Impact, Human Centered Design, Qualitative Research, Sustainable Development, Graphical Tools, Design Strategies, Design, Program Evaluation, Empathy

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automating Sales Tasks with Zapier

    Skills you'll gain: Email Automation, Google Sheets, Automation, Business Process Automation, Productivity Software, Gmail, Workflow Management, Sales Support, Operations Management, Order Fulfillment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    23 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Becoming a Strengths Based Leader: Leading Standout® Teams

    Skills you'll gain: Storytelling, Recognizing Others, Team Building, Trustworthiness, Team Performance Management, Team Management, Teamwork, Collaboration, Team Leadership, Visionary, Leadership Development, Peer Review, Drive Engagement, Team Motivation, Professional Development, Employee Coaching, Leadership, Performance Management, Communication, Productivity

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Sensory Science: The Senses

    Skills you'll gain: Food and Beverage, Physiology, Human Factors, Anatomy, Psychology, Neurology, Experimentation, Chemistry, Research

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    A

    Arm

    Introduction to AI

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Model Evaluation, Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Artificial Neural Networks, Computer Science, Deep Learning, Supervised Learning, Applied Machine Learning, Data Ethics, Recurrent Neural Networks (RNNs), Responsible AI, Convolutional Neural Networks, Data Science, Classification Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Statistics and Data Analysis with Excel: Advanced

    Skills you'll gain: Data-Driven Decision-Making, Microsoft Excel, Forecasting, Regression Analysis, Business Analytics, Excel Formulas, Statistical Analysis, Data Analysis Software, Time Series Analysis and Forecasting, Pivot Tables And Charts, Analytics, Statistical Methods, Advanced Analytics, Data Analysis, Statistics, Data Visualization Software, Probability & Statistics, Statistical Inference, Variance Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Digital Marketing Capstone: University of Maryland, College Park
  • Search Engines for Web and Enterprise Data: The Hong Kong University of Science and Technology
  • Power Onboarding: Northwestern University
  • Touring 101 for Musicians: Berklee
  • Career Path Essentials: IESE Business School
  • ChatGPT, Midjourney, Gemini, DeepSeek: Marketing Tools: SkillsBooster Academy
  • Urban Landscapes of Care - Designing child friendly cities: Universidad Peruana de Ciencias Aplicadas
  • Automating Sales Tasks with Zapier: Coursera
  • Becoming a Strengths Based Leader: Leading Standout® Teams: Automatic Data Processing, Inc. (ADP)
  • Sensory Science: The Senses: University of California, Davis

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