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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: New
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    Status: Free Trial
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    S

    Starweaver

    Strategic Sales Leadership

    Skills you'll gain: Data Storytelling, Business Writing, Sales Presentation, Concision, Sales Strategy, Copywriting, Writing, Persuasive Communication, Business Correspondence, Customer Relationship Management (CRM) Software, Responsible AI, Business Communication, Google Gemini, Anthropic Claude, AI Enablement, Sales Enablement, Generative AI, Communication, Proposal Writing, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Programmer des posts pour les réseaux sociaux avec Hootsuite

    Skills you'll gain: Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Social Media Marketing, Planning, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Packt

    Elasticsearch 8 and the Elastic Stack: In-Depth and Hands-On

    Skills you'll gain: Data Import/Export, Data Visualization Software, Cloud Deployment, Data Visualization, Restful API, Data Mapping, Interactive Data Visualization, Histogram, Data Transformation, Amazon Web Services, Data Processing, Apache Kafka, Scalability, Cloud Management, Information Architecture, System Monitoring, Network Monitoring, Application Performance Management, Data Management, Data Structures

    4.3
    Rating, 4.3 out of 5 stars
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    15 reviews

    Beginner · Specialization · 1 - 3 Months

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    Columbia University

    HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective)

    Skills you'll gain: Care Coordination, Value-Based Care, Health Informatics, Interoperability, Health Technology, Healthcare Ethics, Patient Education and Support, Patient-centered Care, Health Care, Health Information Management, Primary Care, Electronic Medical Record, Telehealth, Health Policy, Communication

    4.6
    Rating, 4.6 out of 5 stars
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    161 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Colorado Boulder

    Data Mining Pipeline

    Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Preprocessing, Data Modeling, Data Integration, Data Cleansing, Model Evaluation, Data Analysis, Exploratory Data Analysis, Data Manipulation, Data Quality, Applied Machine Learning, Statistical Modeling

    Build toward a degree

    3.9
    Rating, 3.9 out of 5 stars
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    108 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    C

    Coursera

    Starting & Managing a Sustainable Hotel or Tourism Business

    Skills you'll gain: Sustainable Business, Hotel Operations, Hospitality Management, Business Planning, Corporate Sustainability, Sustainability Standards, Waste Minimization, Community Development, Environmental Resource Management, Market Trend, Market Analysis, Cost Benefit Analysis, Strategic Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Packt

    Building a Strong Business Foundation

    Skills you'll gain: Business Modeling, Value Propositions, Business Planning, Customer Analysis, User Research, Target Audience, Business Marketing, Financial Management, Marketing Strategies, Entrepreneurship, Customer Acquisition Management, Market Opportunities, Email Marketing, Business Development, Social Media Marketing, Interviewing Skills, Product Development, Search Engine Optimization

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    A

    Arizona State University

    Technology & Entrepreneurship

    Skills you'll gain: Curiosity, Lean Methodologies, Design Thinking, Entrepreneurship, Commercialization, Innovation, Customer Analysis, Presentations, Creative Thinking, Target Audience, Customer Insights, Product Improvement, Market Opportunities, Technology Solutions, Team Oriented, Market Research, Ideation, Solution Design, Brainstorming, Business Research

    4.8
    Rating, 4.8 out of 5 stars
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    79 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Comprendre l'Utilisateur Moyen de Facebook

    Skills you'll gain: Marketing Strategies, Facebook, Persona Development, Strategic Marketing, Target Audience, Content Marketing, Marketing, Social Media Marketing, Social Media, Customer Analysis, Driving engagement, E-Commerce, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Generative AI for Business - A Leaders' Handbook

    Skills you'll gain: Generative AI, Generative Model Architectures, AI Product Strategy, Generative Adversarial Networks (GANs), Business Leadership, Responsible AI, Strategic Leadership, Key Performance Indicators (KPIs), Customer experience strategy (CX), Market Opportunities, Corporate Strategy, Data Ethics, Customer Engagement, Governance, Product Development

    4.3
    Rating, 4.3 out of 5 stars
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    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a Facebook Audience Insights

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Relações Internacionais

    Skills you'll gain: International Relations, Tax, Export Control, Global Marketing, Economics, Tax Compliance, Market Opportunities, Market Research, Culture, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Strategic Sales Leadership: Starweaver
  • Programmer des posts pour les réseaux sociaux avec Hootsuite: Coursera
  • Elasticsearch 8 and the Elastic Stack: In-Depth and Hands-On: Packt
  • HI-FIVE: Health Informatics For Innovation, Value & Enrichment (Clinical Perspective): Columbia University
  • Data Mining Pipeline: University of Colorado Boulder
  • Starting & Managing a Sustainable Hotel or Tourism Business: Coursera
  • Building a Strong Business Foundation: Packt
  • Technology & Entrepreneurship: Arizona State University
  • Comprendre l'Utilisateur Moyen de Facebook: Coursera
  • Generative AI for Business - A Leaders' Handbook: Fractal Analytics

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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