Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Marketing Budgets, Target Audience, Campaign Management, Facebook, Sales Pipelines, Google Ads, Online Advertising, Instagram, Performance marketing, Digital Advertising, Paid media, Advertising Campaigns, E-Commerce, Advertising, Budget Management, Social Media Campaigns, Account Management, Apple iOS
Beginner · Course · 1 - 3 Months

Emory University
Skills you'll gain: Data Cleansing, Lean Six Sigma, Six Sigma Methodology, Consulting, Problem Solving, Management Consulting, Data Quality, Analytical Skills, Complex Problem Solving, Business Consulting, Data-Driven Decision-Making, Data Analysis, Data Collection, Consultative Approaches, Project Scoping, Client Services
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Business Analysis, Financial Data, Business Intelligence, Data Modeling, Financial Analysis, Time Series Analysis and Forecasting, Data Visualization, Data Import/Export
Intermediate · Guided Project · Less Than 2 Hours
West Virginia University
Skills you'll gain: Sales Territory Management, Sales Management, Sales, Marketing Budgets, Business Ethics, Sales Strategy, Legal Risk, Forecasting, Budgeting, Performance Analysis, Pareto Chart, Market Analysis
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Advertising, Social Media Content, Digital Advertising, Videography
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Facebook, Advertising, Graphic and Visual Design, Video Production, Social Media Content, Graphic Design, Social Media, Social Media Marketing, Content Creation, Event Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Logistic Regression, SAS (Software), Predictive Modeling, Model Evaluation, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Statistical Modeling, Regression Analysis, Statistical Methods, Probability & Statistics, Classification And Regression Tree (CART), Big Data, Plot (Graphics), Data Analysis, Model Deployment, Statistical Inference, Data Preprocessing, Statistical Machine Learning, Feature Engineering
Intermediate · Professional Certificate · 3 - 6 Months

Skills you'll gain: Facebook, Social Media, Social Media Management, Social Media Marketing, Customer Communications Management, Business Correspondence, Drive Engagement, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Transportation, Supply Chain, and Logistics, International Finance, Transportation Operations, International Relations, Transportation Management, Tax, General Shipping and Receiving, Logistics, Global Marketing, Logistics Management, Export Control, Competitive Analysis, Insurance, Business Risk Management, Risk Management, Strategic Partnership, Strategic Decision-Making, Strategic Thinking, Market Dynamics, Economics
Beginner · Specialization · 3 - 6 Months

Yonsei University
Skills you'll gain: Augmented Reality, Augmented and Virtual Reality (AR/VR), Multimedia, Emerging Technologies, Market Analysis, Market Opportunities, Cloud Services, Network Protocols, Application Development, Network Infrastructure, Computer Vision, Video Production, Content Management, User Interface (UI)
Beginner · Course · 1 - 3 Months
Johns Hopkins University
Skills you'll gain: Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Statistical Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Presentation, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Azure, Cloud Services, Relational Databases, Databases, Analytics, Data Storage, Data Lakes, NoSQL, Data Warehousing, SQL, Test Planning
Beginner · Course · 1 - 4 Weeks