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Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.


Popular Digital Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Product Management

    Skills you'll gain: Usability Testing, Agile Product Development, New Product Development, Continuous Delivery, Agile Software Development, User Story, Product Management, Agile Methodology, Product Testing, Agile Project Management, Team Performance Management, Team Management, Design Thinking, Team Building, Team Leadership, DevOps, Customer Analysis, Innovation, Analytics, Business Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Marketing Verde

    Skills you'll gain: Sustainable Business, Marketing, Strategic Marketing, Marketing Management, Marketing Planning, Product Planning, Market Opportunities, Consumer Behaviour, Sustainable Development, Marketing Strategies, Marketing Communications, Brand Management, Market Analysis, Environmental Issue, Target Market

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Applied Data Science

    Skills you'll gain: Exploratory Data Analysis, Dashboard, Data Visualization Software, Plotly, Data Visualization, Model Evaluation, Interactive Data Visualization, Data Transformation, Data Analysis, Data Cleansing, Data Manipulation, Pandas (Python Package), Data Presentation, Predictive Modeling, Data Science, Data Import/Export, Programming Principles, Web Scraping, Python Programming, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    61K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    CPC & Keyword Research

    Skills you'll gain: Pay Per Click Advertising, Performance marketing, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Data-Driven Decision-Making, Digital Marketing, Sales Presentation, Performance Metric

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Excel Skills for Business: Essentials

    Skills you'll gain: Excel Formulas, Microsoft Excel, Spreadsheet Software, Microsoft Office, Data Analysis Expressions (DAX), Productivity Software, Data Analysis Software, Business Analytics, Analytical Skills

    4.9
    Rating, 4.9 out of 5 stars
    ·
    51K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnKartS

    AI Marketing Automation

    Skills you'll gain: Retrieval-Augmented Generation, Marketing Automation, Email Automation, AI Product Strategy, Make.com, Generative AI Agents, MarTech, Email Marketing, LLM Application, AI Workflows, AI Personalization, AI Enablement, Business Process Automation, OpenAI API, ChatGPT, Data-Driven Decision-Making, Business Analysis, Prompt Engineering, Generative AI, Product Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International B2B (Business to Business) Marketing

    Skills you'll gain: Business Marketing, B2B Sales, Global Marketing, Business-To-Consumer, Market Opportunities, Growth Strategies, Marketing, Marketing Channel, Customer Engagement, Promotional Strategies, Marketing Strategies, Business Strategies, Product Marketing, Value Propositions, Innovation, Marketing Communications, Interviewing Skills, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    605 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Strategy, Marketing, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Consumer Behaviour, Promotional Strategies, Value Propositions, Market Analysis, Revenue Management, Brand Management, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    732 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Agentic AI Content for Practitioners: Marketing

    Skills you'll gain: Prompt Engineering, Marketing Automation, AI Personalization, Marketing Effectiveness, Marketing, Content Marketing, Marketing Strategies, MarTech, Advertising Campaigns, Agentic Workflows, AI Enablement, Marketing Analytics, Customer Relationship Management, Data-Driven Decision-Making, Social Media Management, Customer experience improvement

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Marketing Data: Drive Campaign Success

    Skills you'll gain: Spreadsheet Software, Marketing Analytics, Pivot Tables And Charts, Trend Analysis, Marketing Budgets, Marketing Strategies, Microsoft Excel, Google Sheets, Business Reporting, Data-Driven Decision-Making, Performance Reporting, Time Series Analysis and Forecasting, Marketing, Descriptive Analytics, Performance marketing, Performance Metric, Business Metrics, Performance Measurement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    What is Data Science?

    Skills you'll gain: Data Literacy, Data Mining, Big Data, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Data-Driven Decision-Making, Deep Learning, Machine Learning, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital marketing courses

  • Digital Product Management: University of Virginia
  • Marketing Verde: Universidad de los Andes
  • Applied Data Science: IBM
  • CPC & Keyword Research: Coursera
  • Excel Skills for Business: Essentials: Macquarie University
  • AI Marketing Automation: LearnKartS
  • International B2B (Business to Business) Marketing: Yonsei University
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Agentic AI Content for Practitioners: Marketing: Coursera
  • Analyze Marketing Data: Drive Campaign Success: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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425 courses
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471 courses
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70 courses
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