Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Skills you'll gain: Generative AI, No-Code Development, Prompt Engineering, Artificial Intelligence, Application Development, Marketing Automation, ChatGPT, Social Media Content, Content Development and Management, Automation, User Interface (UI), User Feedback
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Event Management, Event Marketing, Event Planning, Logistics Management, Hospitality, Logistics, Marketing Budgets, Hospitality Management, Planning, Operations Management, Budgeting, Promotional Strategies, Vendor Management, Coordination
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Sales Management, Sales Strategy, Customer Engagement, Sales Process, Sales Enablement, Sales Training, Case Studies, Sales, Business Planning, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Market Intelligence, Product Planning, B2B Sales, Competitive Intelligence, Business Marketing, Customer Relationship Building, Business Strategy
Intermediate · Specialization · 3 - 6 Months

Tecnológico de Monterrey
Skills you'll gain: Customer Engagement, Target Market, Digital Advertising, Customer Retention, Search Engine Optimization, Digital Media Strategy, Lead Generation, Digital Marketing, Marketing Strategies, Customer Acquisition Management, Customer experience strategy (CX), Cash Flows, Web Analytics, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Adaptability, Empathy, Cognitive flexibility, Communication, Systems Thinking, Critical Thinking, Decision Making, Open Mindset, Self-Awareness, Change Management, Leadership and Management
Beginner · Course · 3 - 6 Months

Skills you'll gain: Diversity and Inclusion, Organizational Leadership, Data Storytelling, Leadership, Leadership Development, Leadership and Management, Strategic Leadership, Team Management, Performance Review, People Management, Team Building, Workplace inclusivity, User Experience Design, Systems Thinking, Design Reviews, Influencing, Recruitment, Design, Talent Recruitment, UI/UX Strategy
Intermediate · Course · 3 - 6 Months

Northwestern University
Skills you'll gain: Digital Signal Processing, Image Analysis, Computer Vision, Visualization (Computer Graphics), Matlab, Mathematical Modeling, Color Theory, Applied Mathematics
Mixed · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Keyword Research, Search Engine Optimization, Web Analytics and SEO, Competitive Analysis, Data Ethics, ChatGPT, Search Engine Marketing, Content Creation, Content Performance Analysis, Artificial Intelligence, Digital Marketing, Content Marketing, Marketing, Business Strategy, Business Ethics, Marketing Strategy and Techniques, Market Research, Digital Media Strategy, Product Strategy, Marketing Materials
Intermediate · Course · 1 - 3 Months

Duke University
Skills you'll gain: Deductive Reasoning, Critical Thinking, Logical Reasoning, Analysis, Diagram Design, Probability, Sampling (Statistics), Persuasive Communication, Research, Sample Size Determination, Writing, Case Studies, Oral Expression, Correlation Analysis, Communication, Scientific Methods, Information Architecture, Business Communication, Interactive Learning
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Stakeholder Management, Corporate Strategy, Mergers & Acquisitions, Corporate Sustainability, Business Strategy, Global Marketing, Business, Strategic Thinking, Organizational Strategy, Environmental Social And Corporate Governance (ESG), Governance, Strategic Partnership, Corporate Finance, Business Ethics, Value Propositions, Growth Strategies, New Business Development, Strategic Decision-Making, Resource Allocation, Innovation
Build toward a degree
Intermediate · Course · 1 - 3 Months

University of Washington
Skills you'll gain: Negotiation, Proposal Writing, Presentations, Sales Presentation, Verbal Communication Skills, Persuasive Communication, Event Planning, Peer Review, Business Communication, Business Writing, Taking Meeting Minutes, Public Speaking, Business Planning, Microsoft PowerPoint, Meeting Facilitation, Business Correspondence, Professional Networking, Data Visualization, English Language, Setting Appointments
Intermediate · Specialization · 3 - 6 Months

Lund University
Skills you'll gain: Sustainable Development, Climate Change Adaptation, Sustainable Design, Sustainable Technologies, Community Development, Governance, Socioeconomics, Water Sustainability, Environment, Sustainable Business, Social Impact, Systems Thinking, Environmental Issue, Environmental Science, Climate Change Mitigation, Case Studies, Water Resources, Multimedia, Business Modeling, Innovation
Beginner · Specialization · 3 - 6 Months