• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    The Complete Graphic Design Masterclass

    Skills you'll gain: Logo Design, Packaging and Labeling, Adobe Illustrator, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Storytelling, Branding, Color Theory, Product Design, Typography, Design Strategies, Social Media, Graphic Design, Layout Design, Animations, Design Software, Graphic and Visual Design Software

    4.5
    Rating, 4.5 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for Facebook

    Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    Generative AI for Everyone

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Large Language Modeling, ChatGPT, AI Product Strategy, AI Security, Artificial Intelligence, Automation, Cloud Applications, Social Impact

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4.7K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    English for Journalism

    Skills you'll gain: Journalism, Research, Interviewing Skills, Vocabulary, Media and Communications, Grammar, Electronic Media, Digital Publishing, English Language, Storytelling, Editing, Trend Analysis, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.9K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    Y

    Yale University

    Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator

    Skills you'll gain: Negotiation, Contract Negotiation, Conflict Management, Mediation, Leadership, Communication, Persuasive Communication, Influencing, Relationship Building, Collaboration, Game Theory, Strategic Decision-Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Michigan

    Emotional Intelligence: Cultivating Immensely Human Interactions

    Skills you'll gain: Non-Verbal Communication, Mentorship, Emotional Intelligence, Personal Development, Self-Awareness, Interpersonal Communications, Social Skills, Coaching, Empathy, Leadership Development, Resilience, Team Building, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    520 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of London

    Understanding Research Methods

    Skills you'll gain: Research Methodologies, Research Design, Research, Surveys, Qualitative Research, Writing, Ethical Standards And Conduct, Data Collection, Timelines, Social Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8.8K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Understanding the Music Business: What is Music Worth?

    Skills you'll gain: Music, Music Performance, Entrepreneurship, New Business Development, Performing Arts, Intellectual Property, Digital Transformation, Marketing, Innovation, Business Modeling, Revenue Management, Business Ethics, Live Streaming, Media Production

    4.5
    Rating, 4.5 out of 5 stars
    ·
    147 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Design Online Course Printables using Canva

    Skills you'll gain: Marketing Collateral, Marketing Materials, Canva (Software), Promotional Materials, Business Marketing, Marketing Design, Marketing, Business, Design, Graphic and Visual Design, Graphic Design, Color Matching, Design Elements And Principles

    4.6
    Rating, 4.6 out of 5 stars
    ·
    236 reviews

    Advanced · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Design for Learning: UX in Online Teaching

    Skills you'll gain: Video Production, Instructional Design, Digital pedagogy, Virtual Environment, User Interface and User Experience (UI/UX) Design, Teaching, Education Software and Technology, User Centered Design, Student Engagement, Learning Styles, Technical Writing, Web Content Accessibility Guidelines, UI/UX Research, Online Advertising, Survey Creation

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Créer un profil d'entreprise sur Twitter

    Skills you'll gain: Social Media, Social Media Management, Social Media Content, Customer Engagement, Professional Networking, User Accounts, Branding, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Maryland, College Park

    The Cycle: Management of Successful Arts and Cultural Organizations

    Skills you'll gain: Fundraising, Business Management, Organizational Strategy, Event Management, Governance, Stakeholder Engagement, Business Planning, Marketing, Strategic Marketing, Planning, Business Marketing, Performing Arts, Growth Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    737 reviews

    Beginner · Course · 1 - 3 Months

Searches related to social media marketing

meta social media marketing
social media marketing analytics
introduction to social media marketing
genai in social media marketing
social media marketing in practice
meta social media marketing capstone
meta social media marketing professional certificate
social media marketing and brand advocacy
1…158159160…442

In summary, here are 10 of our most popular social media marketing courses

  • The Complete Graphic Design Masterclass: Skillshare
  • Creating Engaging Content for Facebook: Coursera
  • Generative AI for Everyone: DeepLearning.AI
  • English for Journalism: University of Pennsylvania
  • Introduction to Negotiation: A Strategic Playbook for Becoming a Principled and Persuasive Negotiator: Yale University
  • Emotional Intelligence: Cultivating Immensely Human Interactions: University of Michigan
  • Understanding Research Methods: University of London
  • Understanding the Music Business: What is Music Worth?: Vanderbilt University
  • Design Online Course Printables using Canva: Coursera
  • Design for Learning: UX in Online Teaching: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok