• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Business Writing

    Skills you'll gain: Business Writing, Business Correspondence, Business Communication, Writing, Organizational Skills, Concision, Writing and Editing, Proofreading, Grammar, Communication, Editing, Organizational Strategy, Persuasive Communication, Verbal Communication Skills, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Advanced Photoshop Features for Visual Design

    Skills you'll gain: Adobe Photoshop, Photo Editing, Typography, Color Matching, Graphic and Visual Design, Image Quality, Computer Graphic Techniques, Creative Design, 3D Modeling, Image Analysis, Layout Design, Design Elements And Principles, AI Personalization

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Manager's Toolkit

    Skills you'll gain: Influencing, Leadership and Management, Team Leadership, Persuasive Communication, Delegation Skills, Leadership, Team Management, Team Motivation, Team Building, Assertiveness, Motivational Skills, Communication, Empowerment, Social Skills, Negotiation, Active Listening, Virtual Teams, Communication Strategies, Overcoming Obstacles, Non-Verbal Communication

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Science and Technology of China

    《MBA论文写作指导》

    Skills you'll gain: Proposal Writing, Research Reports, Business Research, Business Writing, Writing, Proofreading, Editing, Technical Writing, Presentations, Case Studies

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Geopolítica e seus Movimentos Interculturais

    Skills you'll gain: International Relations, Diplomacy, World History, Cultural Sensitivity, Intercultural Competence, Cultural Diversity, Political Sciences, European History, Governance, Economics, Economic Development

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Create Effects for Tiktok: Effect House for Beginners

    Skills you'll gain: Augmented Reality, TikTok, Animations, Scripting, Debugging, Interaction Design, User Interface (UI), Creativity

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillUp

    How to Build Credibility and Trust

    Skills you'll gain: Trustworthiness, Team Performance Management, Team Management, Honesty, Team Building, Team Leadership, Constructive Feedback, Team Motivation, Leadership and Management, Coaching, Empathy, Professional Development, Accountability, Personal Integrity, Business Leadership, Emotional Intelligence, Reliability, Lifelong Learning, Growth Mindedness, Communication

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Strategic Management and Innovation

    Skills you'll gain: Business Strategy, Business Planning, Case Studies, Strategic Decision-Making, Strategic Thinking, Plan Execution, Goal Setting, Resource Management, Organizational Strategy, Peer Review, Competitive Analysis, Strategic Leadership, Innovation, Organizational Structure, Strategic Planning, Market Analysis, Culture Transformation, Change Management, Business Strategies, Organizational Change

    4.7
    Rating, 4.7 out of 5 stars
    ·
    5.3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Design a Parallax Business Consultancy Website Project

    Skills you'll gain: Business Communication, Usability, Web Design, Web Development, User Interface (UI), Project Planning, Wireframing, Blogs, Interaction Design, Responsive Web Design, HTML and CSS, Javascript

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Analytics

    Skills you'll gain: Data Storytelling, Data Governance, Marketing Analytics, Data Visualization, Business Analytics, Data Literacy, Accounting, Infographics, Data Management, Data Collection, Data Quality, Data Visualization Software, Internal Controls, Classification Algorithms, Business Analysis, AI Personalization, Analytics, Data Analysis, Power BI, Machine Learning

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Communication Skills for Engineers

    Skills you'll gain: Presentations, Technical Communication, Verbal Communication Skills, Executive Presence, Public Speaking, Engineering Documentation, Business Communication, Concision, Crisis Management, Scientific Visualization, Persuasive Communication, Interpersonal Communications, Communication, Meeting Facilitation, Electronic Media, Communication Strategies, Intercultural Competence, Report Writing, Writing, Engineering Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    896 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    IBM UI/UX Designer

    Skills you'll gain: User Story, Information Architecture, UI/UX Research, User Research, User Interface and User Experience (UI/UX) Design, Design Thinking, User Experience, Agile Software Development, Scrum (Software Development), User Centered Design, Agile Methodology, Usability, Usability Testing, Responsive Web Design, User Interface (UI), Figma (Design Software), Wireframing, Design Research, Prototyping, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…157158159…492

In summary, here are 10 of our most popular social media marketing courses

  • Business Writing: University of Colorado Boulder
  • Apply Advanced Photoshop Features for Visual Design: EDUCBA
  • Manager's Toolkit: Chris Croft Training
  • 《MBA论文写作指导》: University of Science and Technology of China
  • Geopolítica e seus Movimentos Interculturais: Fundação Instituto de Administração
  • Create Effects for Tiktok: Effect House for Beginners: Skillshare
  • How to Build Credibility and Trust: SkillUp
  • Strategic Management and Innovation: Copenhagen Business School
  • Design a Parallax Business Consultancy Website Project: EDUCBA
  • Business Analytics: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok