• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Data Visualization

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Data Presentation, Power BI, Data Ethics, Dashboard, Data Modeling, Data Governance, Extract, Transform, Load, Data Visualization, Interactive Data Visualization, Business Intelligence, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Data Architecture, Data Cleansing, Data Transformation, Database Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    169 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    C

    Coursera

    Real Estate Property Management

    Skills you'll gain: Property Management, Property and Real Estate, Real Estate, Commercial Real Estate, Asset Management, Property Maintenance, Operational Performance Management, Operational Efficiency, Innovation, Technology Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    157 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Responsible Generative AI

    Skills you'll gain: Responsible AI, Generative AI, Governance, Data Governance, Data Ethics, Compliance Management, Consumer Behaviour, AI Enablement, Social Impact, Business Risk Management, Business Operations, AI Product Strategy, Artificial Intelligence, Risk Analysis, Automation, Stakeholder Management, Operations, Human Resources, Leadership and Management, Risk Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    336 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rice University

    Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications

    Skills you'll gain: Environmental Monitoring, Water Quality, Hydrology, Environmental Engineering, Water Resources, Biochemistry, Environmental Science, Mathematical Modeling, Analytical Chemistry, Laboratory Research, Microbiology, Chemical Engineering, Chemistry

    4.8
    Rating, 4.8 out of 5 stars
    ·
    510 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free
    Free
    L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Growth Strategies, Business Strategy, Product Strategy, Competitive Analysis, Market Share, E-Commerce, Compliance Management, Consumer Behaviour, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    101 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Discovery and Low-Fidelity Design with Figma

    Skills you'll gain: User Research, Figma (Design Software), User Experience Design, Prototyping, Wireframing, User Experience, Usability, User Centered Design, Human Centered Design, Design, User Interface (UI), Interactive Design, User Flows, Persona Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Clinical Trials Analysis, Monitoring, and Presentation

    Skills you'll gain: Sample Size Determination, Clinical Trials, Clinical Research, Statistical Reporting, Statistical Analysis, Advanced Analytics, Data Analysis, Statistical Methods, Patient Safety, Bayesian Statistics, Data Presentation, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    89 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    Emory University

    Health in Complex Humanitarian Emergencies

    Skills you'll gain: Public Health, Epidemiology, Community Health, Nutrition and Diet, Emergency Response, Sanitation, Health Promotion, Social and Human Services, Water Resources, Infectious Diseases, Health Administration, Mental Health, Data Collection

    4.7
    Rating, 4.7 out of 5 stars
    ·
    372 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of New Mexico

    Administración Estratégica y Emprendedora

    Skills you'll gain: Business Management, Business, Business Metrics, Business Strategy, Strategic Thinking, Organizational Strategy, Performance Measurement, Resource Management, Strategic Leadership, Competitive Analysis, Entrepreneurship, Market Dynamics, Innovation, Market Trend, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Strategy, Marketing, Market Opportunities, Requirements Management, Innovation, Leadership, Agile Methodology, User Experience, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    334 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Nanjing University

    结构生物化学(Structural Biochemistry)

    Skills you'll gain: Biochemistry, Molecular Biology, Laboratory Techniques, Cell Biology, Physiology, Structural Analysis, Chemistry, Biology, Immunology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    New Product Development - develop your own new product

    Skills you'll gain: New Product Development, Budget Management, Risk Management, Resource Management, Project Management, Product Management, Project Planning, Agile Product Development, Scheduling, Innovation, Business Strategy, Technology Strategies, Simulation and Simulation Software

    4.4
    Rating, 4.4 out of 5 stars
    ·
    142 reviews

    Intermediate · Course · 1 - 3 Months

1…148149150…371

In summary, here are 10 of our most popular market research courses

  • Microsoft Data Visualization: Microsoft
  • Real Estate Property Management: Coursera
  • Responsible Generative AI: University of Michigan
  • Natural Attenuation of Groundwater Contaminants: New Paradigms, Technologies, and Applications: Rice University
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Discovery and Low-Fidelity Design with Figma: Coursera
  • Clinical Trials Analysis, Monitoring, and Presentation: Johns Hopkins University
  • Health in Complex Humanitarian Emergencies: Emory University
  • Administración Estratégica y Emprendedora: University of New Mexico
  • Product Management Essentials: University of Maryland, College Park

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok