Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Logical Operations
Skills you'll gain: Adobe Illustrator, Adobe Creative Cloud, Graphic and Visual Design, Graphic Design, Creative Design, Graphic and Visual Design Software, Graphical Tools, Color Theory, Typography, Document Management, Design Strategies, User Interface (UI), Productivity Software
Mixed · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Entrepreneurship, Strategic Decision-Making, Innovation, Creativity, Team Management, Creative Problem-Solving, Ideation, Technology Strategies, Creative Thinking, Business Modeling, Strategic Thinking, Value Propositions, Collaboration, Business Planning, Strategic Planning, Cognitive flexibility, Entrepreneurial Finance, Open Mindset, Leadership, New Product Development
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Digital Assets, Blockchain, Emerging Technologies, Business Transformation, Digital Transformation, Interoperability, Distributed Computing, Cryptography, Scalability, Business Strategy, Governance
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Market Analysis, Resource Allocation, Policy Analysis, Tax, Consumer Behaviour, Cost Benefit Analysis, Decision Making
Mixed · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, ChatGPT, Social Media Content, Content Strategy, Prompt Engineering, Target Audience, Social Media Campaigns, Social Media Marketing, Content Creation, Drive Engagement, Social Media Strategy, Market Research, Copywriting, Storytelling
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Storytelling, Qualitative Research, Market Research, Quantitative Research, Data-Driven Decision-Making, Benchmarking, Data Presentation, Descriptive Statistics, Competitive Analysis, Interactive Data Visualization, Analytical Skills, Research Design, Market Dynamics, Data Analysis, Data Visualization Software, Statistical Reporting, Data Collection, Data Analysis Software, Microsoft Excel, R Programming
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Big Data, Generative AI, Case Studies, Customer Insights, Market Research, Data Preprocessing, Market Analysis, Marketing Analytics, Data Analysis, AI Enablement, Data Visualization Software, Consumer Behaviour, Business Strategy
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Development and Management, Facebook, Content Strategy, Social Media, Social Media Marketing, Social Media Strategy, Target Audience, Branding
Beginner · Guided Project · Less Than 2 Hours

Starweaver
Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Brand Management, Branding, Brand Awareness, Brand Marketing, Brand Strategy, Brand Loyalty, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation, Consumer Behaviour
Intermediate · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Financial Management, Financial Acumen, Financial Data, Management Accounting, Finance, Profit and Loss (P&L) Management, Business Metrics, Business Analysis
Mixed · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Consultative Selling, Sales Prospecting, Personal Development, Sales Operations, Sales Management, Communication, Account Management, User Research, Mentorship, Negotiation, Persona Development, Resilience, B2B Sales, Interpersonal Communications, Customer Analysis, Employee Coaching, Forecasting, Self-Awareness, Cultural Responsiveness, Customer Relationship Management (CRM) Software
Beginner · Specialization · 1 - 3 Months

Google Cloud
Skills you'll gain: Google Gemini, Retrieval-Augmented Generation, Generative AI, AI Enablement, Gemini, Enterprise Security, Customer experience improvement, Artificial Intelligence, LLM Application, Cloud Infrastructure, Cloud Computing, Tool Calling, Organizational Strategy, Innovation, Data Governance, Collaboration
Beginner · Specialization · 3 - 6 Months