Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Marketing Automation, Sales Management, Customer Engagement, Customer Relationship Management (CRM) Software, Sales Process, Microsoft 365, Resource Allocation, Microsoft Teams, Sales Operations, Lead Generation, Marketing, Customer Data Management, Power BI, Customer Service, Customer Insights, Scheduling
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Visualization Software, Plotly, Data Visualization, Dashboard, Interactive Data Visualization, Matplotlib, Seaborn, Data Presentation, Data Analysis, Geospatial Information and Technology, Pandas (Python Package), Scatter Plots, Histogram, Heat Maps, Box Plots, Jupyter, Python Programming, Data Manipulation
Intermediate · Course · 1 - 3 Months

University of Virginia Darden School Foundation
Skills you'll gain: Design Thinking, Customer experience strategy (CX), Marketing Management, Marketing Strategy and Techniques, Customer Relationship Management, Data Ethics, AI Enablement, Business Strategy, Change Management, Responsible AI, Generative AI, Information Privacy, Business Ethics
Beginner · Course · 1 - 4 Weeks

LearnQuest
Skills you'll gain: Persuasive Communication, Enterprise Sales, Stakeholder Communications, Global Marketing, Value Propositions, Milestones (Project Management)
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Target Audience, Facebook, Advertising, Online Advertising, Social Media Campaigns, Paid media, Marketing, Social Media, Customer Data Management, Digital Marketing
Advanced · Guided Project · Less Than 2 Hours

Skills you'll gain: Apache Hadoop, Big Data, Application Deployment, Social Network Analysis, Data Processing, Distributed Computing, Java, Text Mining, Graph Theory, File Systems
Mixed · Course · 1 - 3 Months

Skills you'll gain: Brand Strategy, Adobe Express, Presentations, Branding, Creative Design, Target Audience, Visual Design, Typography, Adobe Creative Cloud, Storytelling, Adobe Illustrator, Diversity and Inclusion, Adobe Acrobat, Color Theory, Creative Thinking, Creative Problem-Solving, Digital Assets, Communication, Entrepreneurship, Digital Marketing
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: FinTech, Portfolio Management, Consumer Lending, Return On Investment, Blockchain, Cryptography, Credit/Debit Card Processing, Digital Assets, Financial Services, Payment Processing, Investments, Lending and Underwriting, Investment Management, Technology Strategies, Emerging Technologies, Risk Analysis, Portfolio Risk, Fundraising and Crowdsourcing, Market Analysis, Fraud detection
Beginner · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Rmarkdown, Version Control, Data Science, R (Software), GitHub, Data Literacy, Data Analysis, R Programming, Statistical Programming, Exploratory Data Analysis, Software Installation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Feature Engineering, Model Evaluation, Applied Machine Learning, Advanced Analytics, Analytics, Statistical Machine Learning, Machine Learning, Scikit Learn (Machine Learning Library), Unsupervised Learning, Machine Learning Algorithms, Workflow Management, Data Ethics, Supervised Learning, Data Preprocessing, Random Forest Algorithm, Decision Tree Learning, Verification And Validation, Python Programming, Classification Algorithms, Performance Tuning
Advanced · Course · 1 - 3 Months
Duke University
Skills you'll gain: Database Design, MySQL, Relational Databases, SQL, Data Modeling, Databases, Business Intelligence, Big Data, Business Analysis, Data Analysis
Mixed · Course · 1 - 3 Months