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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


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    Starweaver

    Gen AI Sales Forecasting and Marketing Analysis

    Skills you'll gain: Responsible AI, Data Ethics, Google Gemini, Marketing Analytics, Generative AI, AI Enablement, Governance, AI Security, Sales Strategy, Customer Insights, Marketing Strategies, ChatGPT, Persona Development, Marketing Effectiveness, Social Media Campaigns, Forecasting, Automation, Analysis, Process Optimization, Visualization (Computer Graphics)

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Skillshare

    Freelance Editor Marketing: Attract Your Ideal Clients

    Skills you'll gain: Social Media, Social Media Marketing, Instagram, Video Editing, Professional Development, Customer Engagement, Branding, Marketing Collateral, Portfolio Management, Creativity

    Mixed · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    Email Marketing: Boost Sales with High-Converting Campaigns

    Skills you'll gain: Email Marketing, Lead Generation, Email Automation, Customer Relationship Management (CRM) Software, Performance Metric, Sales Pipelines, Digital Marketing, Copywriting, Customer Support, Customer Engagement, Data Pipelines, Compliance Management, Revenue Cycle Management, Generative AI, Design and Product, Product Design, Law, Regulation, and Compliance, Artificial Intelligence, Design Elements And Principles, Statistics

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Colorado Boulder

    Building and Pitching Marketing Campaigns in Tech Industries

    Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting

    Build toward a degree

    Beginner · Course · 1 - 3 Months

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    Northeastern University

    Data Warehousing Essentials for Analytics and AI Support

    Skills you'll gain: Data Warehousing, Data Modeling, Database Design, Extract, Transform, Load, SQL, Star Schema, Business Intelligence, Databases, Relational Databases, Data Mart, Data Integrity, Data Analysis, Snowflake Schema

    Mixed · Course · 1 - 4 Weeks

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    Google Cloud

    Analytics as a Service for Data Sharing Partners

    Skills you'll gain: Dashboard, Data Sharing, Cloud Computing, Big Data, Data Access, Google Cloud Platform, Data Visualization, Data Management

    Beginner · Project · Less Than 2 Hours

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    Alex Genadinik

    How I Got 1k Followers In 1 Day: TikTok Marketing & Ads

    Skills you'll gain: TikTok, Case Studies, Advertising, Digital Advertising, Drive Engagement, Growth Strategies, Social Media Campaigns, Customer Engagement, Social Media Marketing, Social Media, Target Audience, Marketing Strategies, Video Production, Content Creation

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    University of Pennsylvania

    Intro to Data Analytics, SQL, and EDA Using Python

    Skills you'll gain: SQL, Data Analysis, Seaborn, Exploratory Data Analysis, Analytics, Data Visualization, Data Visualization Software, Matplotlib, Data Storage, Pandas (Python Package), Big Data, Data Science, Data Management, Data Manipulation, Data Cleansing, NumPy

    Beginner · Course · 1 - 4 Weeks

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    SAS

    Performing Network, Path, and Text Analyses in SAS Visual Analytics

    Skills you'll gain: SAS (Software), Network Analysis, Text Mining, Spatial Analysis, Data Visualization, Data Manipulation, Data Analysis, Exploratory Data Analysis, Statistical Programming, Data Preprocessing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    195 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Pesquisa de Mercado e a Gestão Estratégica de Marketing

    Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing, Statistical Hypothesis Testing

    5
    Rating, 5 out of 5 stars
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    6 reviews

    Beginner · Course · 1 - 4 Weeks

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    AI Business School

    AI agents and creator tools for marketing professionals

    Skills you'll gain: Agentic Workflows, Agentic systems, AI Workflows, No-Code Development, Productivity, AI Enablement, Marketing Automation, Generative AI Agents, MarTech, AI Personalization, Digital Transformation, Marketing, Artificial Intelligence, Business Metrics, Automation, Business Technologies, Innovation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Skillshare

    ChatGPT for Creatives: AI for SEO, Marketing & Workflow

    Skills you'll gain: Prompt Engineering, ChatGPT, Copywriting, AI Workflows, Blogs, Content Creation, Target Audience, Writing and Editing, Social Media Content, Business Research

    4.3
    Rating, 4.3 out of 5 stars
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    14 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Gen AI Sales Forecasting and Marketing Analysis: Starweaver
  • Freelance Editor Marketing: Attract Your Ideal Clients: Skillshare
  • Email Marketing: Boost Sales with High-Converting Campaigns: SkillsBooster Academy
  • Building and Pitching Marketing Campaigns in Tech Industries: University of Colorado Boulder
  • Data Warehousing Essentials for Analytics and AI Support: Northeastern University
  • Analytics as a Service for Data Sharing Partners: Google Cloud
  • How I Got 1k Followers In 1 Day: TikTok Marketing & Ads: Alex Genadinik
  • Intro to Data Analytics, SQL, and EDA Using Python: University of Pennsylvania
  • Performing Network, Path, and Text Analyses in SAS Visual Analytics: SAS
  • Pesquisa de Mercado e a Gestão Estratégica de Marketing: Fundação Instituto de Administração

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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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