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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Logical Operations

    Tableau Desktop: Part 2

    Skills you'll gain: Tableau Software, Data Analysis, Data Visualization Software, Dashboard Creation, Spreadsheet Software, Data Presentation, Dashboard, Trend Analysis, Statistical Visualization, Data Visualization, Interactive Data Visualization, Microsoft Excel, Data Transformation, Predictive Analytics, Statistical Analysis, Forecasting, Microsoft PowerPoint, Microsoft Office, Productivity Software, Data Management

    Mixed · Course · 1 - 3 Months

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    Coursera

    Build Client Rapport

    Skills you'll gain: Rapport Building, Selling Techniques, Customer Engagement, Trustworthiness, Consultative Selling, Greeting Customers, Relationship Building, Verbal Communication Skills, Client Support, Relationship Management, Sales Support, Business Communication

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Monitor, Scale and Backup Your AI App

    Skills you'll gain: Site Reliability Engineering, Scalability, Performance Analysis, Event Monitoring, Service Level Agreement, Dashboard Creation, Performance Review

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Dataplex: Qwik Start - Command Line

    Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Logical Operations

    Microsoft Power BI for Data-Driven Decision Makers

    Skills you'll gain: Power BI, Data Analysis, Business Intelligence Software, Microsoft Excel, Data Visualization Software, Data Literacy, Business Intelligence, Data-Driven Decision-Making, Data Storytelling, Dashboard Creation, Microsoft 365, Business Reporting, Data Visualization, Data Analysis Software, Interactive Data Visualization, Data Presentation, Microsoft Office, Microsoft PowerPoint, Data Sharing, Data Management

    Mixed · Course · 1 - 3 Months

  • Status: Free
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    Coursera

    Commencer avec la messagerie de Facebook pour une entreprise

    Skills you'll gain: Facebook, Social Media Management, Social Media, Customer Inquiries, Web Presence, Business Communication, Customer Communications Management, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

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    Coursera

    Build & Evaluate Decision Trees for ML

    Skills you'll gain: Model Evaluation, Decision Tree Learning, Classification Algorithms, Model Training, Applied Machine Learning, Java, Java Programming, Model Optimization, Predictive Modeling, Machine Learning Software, Supervised Learning, Technical Communication, Fine-tuning, Tree Maps, MLOps (Machine Learning Operations), Machine Learning Algorithms, Algorithms

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
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    EDUCBA

    Agile Projects with Pivotal Tracker: A Hands-On Guide

    Skills you'll gain: Jira (Software), User Story, Agile Software Development, Agile Project Management, Agile Product Development, Agile Methodology, Backlogs, Workflow Management, Collaborative Software, Software Development Tools, Issue Tracking, GitHub, User Accounts

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Optimize AI: Build Robust Ensemble Models

    Skills you'll gain: Model Deployment, Decision Intelligence, Model Evaluation, Model Optimization, Data-Driven Decision-Making, Applied Machine Learning, A/B Testing, Statistical Machine Learning, Machine Learning Methods, Predictive Modeling, Machine Learning, Predictive Analytics, Statistical Hypothesis Testing, Statistical Methods, Machine Learning Algorithms, Performance Analysis, Statistical Analysis, Regulatory Requirements

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Design, Analyze, and Explain Financial Performance

    Skills you'll gain: Performance Reporting, Dashboard, Performance Analysis, Variance Analysis, Dashboard Creation, Financial Reporting, Financial Analysis, Business Reporting, Financial Data, Data Presentation, Data Storytelling, Communication, Interactive Data Visualization, Report Writing, Business Communication, Data Analysis, Data Visualization Software, Concision

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    EDUCBA

    Talend ETL: Design, Optimize & Apply Workflows

    Skills you'll gain: Metadata Management, Extract, Transform, Load, Data Integration, Data Pipelines, Business Logic, Data Processing, Java, Data Import/Export, Data Transformation, Software Documentation

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Visualize Retention: Heatmaps & Clarity Unlocked

    Skills you'll gain: Data Storytelling, Heat Maps, Data Presentation, Statistical Visualization, Web Content Accessibility Guidelines, Customer Retention, Plot (Graphics), Data Visualization Software, Tableau Software, Stakeholder Communications

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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