• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    U

    Universitat Politècnica de València

    IT Fundamentals for Business Profiles: Enterprise Systems

    Skills you'll gain: Business Systems, Business Technologies, Enterprise Resource Planning, Excel Formulas, Supply Chain Systems, Enterprise Application Management, Supply Chain Management, Geospatial Information and Technology, Management Information Systems, Geographic Information Systems, Web Development, GIS Software, Web Presence, Web Applications, Customer Relationship Management

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    A

    Alex Genadinik

    Press Coverage, Publicity And Public Relations

    Skills you'll gain: Press Releases, Earned Media, Media Relations, Copywriting, Media and Communications, Public Relations, Media Strategy, Marketing and Public Relations, Promotional Strategies, Product Promotion, Brand Awareness, Case Studies, Professional Networking

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Tableau Desktop: Part 1

    Skills you'll gain: Tableau Software, Data Visualization Software, Dashboard Creation, Data Storytelling, Dashboard, Interactive Data Visualization, Spreadsheet Software, Data Visualization, Data Presentation, Data Management, Data Analysis, Microsoft Excel, Data Sharing, Data Wrangling, Microsoft Office, Microsoft PowerPoint, Productivity Software, Data Preprocessing

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Introduction to Data Engineering on Google Cloud - Bahasa Indonesia

    Skills you'll gain: Google Cloud Platform, Data Pipelines, Data Migration, Extract, Transform, Load, Cloud Storage, Data Import/Export, Data Infrastructure, Big Data, Data Processing, Data Lakes, Analytics, Data Storage, Data Transformation, Metadata Management, Automation

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    BigQuery pour les analystes de données

    Skills you'll gain: Looker (Software), Data Transformation, Data Cleansing, Data Manipulation, Big Data, Data Warehousing, Extract, Transform, Load, SQL, Interactive Data Visualization, Data Analysis, Analytics, Data Integrity, Data Store, Data Pipelines, Data Visualization Software, Data Import/Export, Google Sheets, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    EDUCBA

    Excel: Apply & Evaluate Unsupervised Clustering

    Skills you'll gain: Unsupervised Learning, Microsoft Excel, Excel Formulas, Scatter Plots, Spreadsheet Software, Data Preprocessing, Data Visualization, Data Analysis, Data Manipulation, Feature Engineering, Applied Machine Learning, Model Evaluation

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    LearnQuest

    Automation, Platform Trends, and Social Sales Growth

    Skills you'll gain: Regional Sales, Benchmarking, Sales Training, Sales, Sales Pipelines, Competitive Intelligence, Sales Enablement, Marketing Automation, Market Intelligence, Trend Analysis, Sales Strategy, Sales Management, Sales Operations, Sales Development, Lead Generation, Digital Brand Strategy, Customer Relationship Management (CRM) Software, Automation, Social Media Management, Global Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Visualización de datos con Python

    Skills you'll gain: Pandas (Python Package), Matplotlib, Seaborn, Plot (Graphics), Data Visualization, Data Literacy, Data Visualization Software, Time Series Analysis and Forecasting, Data Storytelling, Statistical Visualization, Statistical Analysis, Exploratory Data Analysis, Data Analysis, Data Manipulation, Graphing, Data Structures, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Primary Research and GDPR Compliance

    Skills you'll gain: Business Research, General Data Protection Regulation (GDPR), Data Ethics, Strategic Decision-Making, Market Research, Business Ethics, Case Studies, Research Design, Research, Research Methodologies, Compliance Management, Law, Regulation, and Compliance, Information Privacy, Data Collection, Informed Consent, Ethical Standards And Conduct, Project Design, Data Capture, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Salesforce Data Architecture & Integration

    Skills you'll gain: Data Architecture, Salesforce, Salesforce Object Query Language (SOQL), Salesforce Development, Scalability, Data Integration, Data Migration, Data Validation, Data Quality, Data Import/Export, Enterprise Architecture, Database Architecture and Administration, Database Design, Data Modeling, Data Cleansing, Data Mapping, Data Integrity, Web Services, Governance, Simple Object Access Protocol (SOAP)

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze and Predict Card Purchases Using R

    Skills you'll gain: Predictive Modeling, Model Evaluation, Predictive Analytics, Classification And Regression Tree (CART), Statistical Modeling, Risk Modeling, Advanced Analytics, Decision Tree Learning, Data Analysis, R Programming, Model Training, Logistic Regression, Feature Engineering, Model Deployment, Data Import/Export, Data Mining, Data Validation, Exploratory Data Analysis, Data Persistence, Data Wrangling

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Google Chat - 日本語版

    Skills you'll gain: Google Workspace, Business Communication, Collaborative Software, Business Solutions, Internal Communications, Communication, Cloud-Based Integration

    Beginner · Course · 1 - 3 Months

1…488489490…503

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok