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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


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    Nestlé

    Nestlé's Introduction to Marketing - with Abigail Laursen

    Skills you'll gain: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research

    4.4
    Rating, 4.4 out of 5 stars
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    12 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Master Marketing Strategy: Analyze, Design & Evaluate

    Skills you'll gain: Marketing Effectiveness, Marketing Planning, Brand Management, Campaign Management, Market Analysis, Brand Awareness, Marketing Strategy and Techniques, Marketing Analytics, Brand Loyalty, Customer experience strategy (CX), Budget Management, Performance Measurement, Digital Marketing

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Colorado Boulder

    Unsupervised Text Classification for Marketing Analytics

    Skills you'll gain: Unsupervised Learning, Unstructured Data, Marketing Analytics, Machine Learning Methods, Text Mining, Deep Learning, Model Evaluation, Machine Learning, JSON, Data Processing, Natural Language Processing, Data Preprocessing, Exploratory Data Analysis, Python Programming

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

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    LearnQuest

    Defending Against AI-Driven Phishing and Social Engineering

    Skills you'll gain: Penetration Testing, Cybersecurity, Anomaly Detection, Cyber Threat Intelligence, Threat Detection, AI Security, Security Awareness, Network Analysis, Generative AI, Prompt Engineering, Email Security, Machine Learning

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Google Analytics Hacks: Boost Your Marketing Performance

    Skills you'll gain: Customer Analysis, Campaign Management, Digital Advertising

    Beginner · Course · 1 - 4 Weeks

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    SkillsBooster Academy

    AI Agents 101: Tools for Marketing & Business

    Skills you'll gain: Prompt Engineering, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Strategic Marketing, Marketing Analytics, Artificial Intelligence, Generative AI, Agentic systems, Content Development and Management, Digital Marketing, Content Creation, Automation, Business Ethics, Customer experience improvement, Machine Learning, Natural Language Processing, Content Management, Creativity, Ethical Standards And Conduct, Interactive Data Visualization

    Beginner · Course · 1 - 3 Months

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    Emory University

    Marketing Channel Strategy & B2B2C Routes to Market

    Skills you'll gain: Marketing Channel, Strategic Marketing, Business Marketing, Direct Marketing, Direct Selling, Customer experience strategy (CX), Go To Market Strategy, Target Market, Customer Analysis, Market Research, Marketing Strategies, Value Propositions, Market Opportunities, Case Studies, Customer Demand Planning, E-Commerce, Compensation Management, Consumer Behaviour, B2B Sales, Business Relationship Management

    4.5
    Rating, 4.5 out of 5 stars
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    68 reviews

    Intermediate · Specialization · 3 - 6 Months

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    Coursera

    How to Conduct a Social Impact Assessment with SROI

    Skills you'll gain: Social Impact, Return On Investment, Sustainability Reporting, Needs Assessment, Program Evaluation, Project Scoping, Project Performance, Strategic Communication, Stakeholder Engagement, Data Collection

    4.6
    Rating, 4.6 out of 5 stars
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    17 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Operations, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Performance Reporting, Marketing Channel, Generative AI, Customer Analysis, Artificial Intelligence, Customer experience improvement, Customer Retention

    4.7
    Rating, 4.7 out of 5 stars
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    19 reviews

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    The "Who" of the Marketing Strategy:Segmentation & Targeting

    Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Y

    Yonsei University

    International Marketing & Cross Industry Growth Capstone Project

    Skills you'll gain: Peer Review, Innovation, Promotional Strategies, Marketing Management, Global Marketing, Marketing, Product Knowledge, Product Promotion, Company, Product, and Service Knowledge, Strategic Marketing, Competitive Analysis, Market Analysis, Benchmarking, Product Management, New Business Development, Brand Strategy, Growth Strategies, Case Studies, Branding

    4.7
    Rating, 4.7 out of 5 stars
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    75 reviews

    Intermediate · Course · 1 - 3 Months

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    Meta

    Prepare for the Meta Marketing Science Certification Exam

    Skills you'll gain: Marketing Analytics, Analytics, Marketing, Data Analysis, Resource Utilization, Marketing Effectiveness, Registration, Statistical Methods, Digital Marketing, Social Media Marketing

    4.5
    Rating, 4.5 out of 5 stars
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    10 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media marketing courses

  • Nestlé's Introduction to Marketing - with Abigail Laursen: Nestlé
  • Master Marketing Strategy: Analyze, Design & Evaluate: EDUCBA
  • Unsupervised Text Classification for Marketing Analytics: University of Colorado Boulder
  • Defending Against AI-Driven Phishing and Social Engineering: LearnQuest
  • Google Analytics Hacks: Boost Your Marketing Performance: Board Infinity
  • AI Agents 101: Tools for Marketing & Business: SkillsBooster Academy
  • Marketing Channel Strategy & B2B2C Routes to Market: Emory University
  • How to Conduct a Social Impact Assessment with SROI: Coursera
  • Upgrade Your Marketing Strategy with Microsoft Copilot: Microsoft
  • The "Who" of the Marketing Strategy:Segmentation & Targeting: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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