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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Use Data Canvas to Visualize and Design Queries

    Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis

    Beginner · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    User DNA: Crafting Personas & Journey Maps in Miro

    Skills you'll gain: User Experience Design, Persona (User Experience), User Experience, Design Research, User Research, User Centered Design, Usability, User Flows, Persona Development, Qualitative Research, Process Mapping, Design Software, Collaborative Software

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Explore Data with Gemini in BigQuery

    Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis

    Beginner · Project · Less Than 2 Hours

  • G

    Google Cloud

    Gemini for Data Scientists and Analysts - 日本語版

    Skills you'll gain: Google Gemini, Marketing Analytics, Generative AI, Customer Analysis, Customer Insights, Big Data, Forecasting, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    G

    Google Cloud

    Transformer Models and BERT Model - 한국어

    Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining

    Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to AI and Machine Learning on GC - 한국어

    Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI Workflows, Natural Language Processing, Infrastructure Architecture, Big Data, Applied Machine Learning, Model Deployment, Machine Learning

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Learn Midjourney For Your Future 6 Figure Career

    Skills you'll gain: Image Quality, Responsible AI, Marketing Materials, Content Creation, Creative Design, Entrepreneurship

    Intermediate · Course · 1 - 4 Weeks

  • A

    Anmol Test Institution

    Créer une enquête de satisfaction client avec Typeform

    Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Dashboard, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development, Project Design, Project Implementation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Boost SEO: On-Page Elements

    Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Content, Content Creation

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Evaluate AI Risks: Adopt Smart Predictions

    Skills you'll gain: Model Evaluation, Data-Driven Decision-Making, Predictive Modeling, Risk Analysis, Strategic Decision-Making, Performance Metric, Technical Communication

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Splunk Knowledge Objects: Analyze & Visualize Data

    Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    The User Experience Team of One

    Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Use Data Canvas to Visualize and Design Queries: Google Cloud
  • User DNA: Crafting Personas & Journey Maps in Miro: Coursera
  • Explore Data with Gemini in BigQuery: Google Cloud
  • Gemini for Data Scientists and Analysts - 日本語版: Google Cloud
  • Transformer Models and BERT Model - 한국어: Google Cloud
  • Introduction to AI and Machine Learning on GC - 한국어: Google Cloud
  • Learn Midjourney For Your Future 6 Figure Career: Packt
  • Créer une enquête de satisfaction client avec Typeform: Anmol Test Institution
  • Boost SEO: On-Page Elements: Coursera
  • Evaluate AI Risks: Adopt Smart Predictions: Coursera

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