Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Data Presentation, Data Visualization Software, Query Languages, Data Integration, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: User Experience Design, Persona (User Experience), User Experience, Design Research, User Research, User Centered Design, Usability, User Flows, Persona Development, Qualitative Research, Process Mapping, Design Software, Collaborative Software
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, Query Languages, Data Access, Gemini, Big Data, SQL, Ad Hoc Analysis, Analysis
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Gemini, Marketing Analytics, Generative AI, Customer Analysis, Customer Insights, Big Data, Forecasting, Predictive Analytics, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML)
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Natural Language Processing, Large Language Modeling, Transfer Learning, Generative Model Architectures, Text Mining
Advanced · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Cloud Platform, MLOps (Machine Learning Operations), Generative AI, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI Workflows, Natural Language Processing, Infrastructure Architecture, Big Data, Applied Machine Learning, Model Deployment, Machine Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Image Quality, Responsible AI, Marketing Materials, Content Creation, Creative Design, Entrepreneurship
Intermediate · Course · 1 - 4 Weeks

Anmol Test Institution
Skills you'll gain: User Feedback, Customer Insights, Customer experience improvement, Dashboard, Data Analysis, Data Sharing, Customer Engagement, Market Analysis, No-Code Development, Project Design, Project Implementation
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Web Analytics and SEO, Keyword Research, Web Content, Content Creation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Model Evaluation, Data-Driven Decision-Making, Predictive Modeling, Risk Analysis, Strategic Decision-Making, Performance Metric, Technical Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Pivot Tables And Charts, Data Analysis Expressions (DAX), Unstructured Data, Data Visualization Software, Data Modeling, Dashboard, Text Mining, Data Wrangling, Taxonomy, Management Reporting, Data Integration, Data Transformation, Workflow Management, Statistical Reporting, Data Manipulation, Event Monitoring, Continuous Monitoring, Role-Based Access Control (RBAC), Scheduling
Mixed · Course · 1 - 3 Months

Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling
Beginner · Course · 1 - 3 Months