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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


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    Coursera

    TikTok Community: Engage & Build

    Skills you'll gain: TikTok, Drive Engagement, Social Media Management, Customer Engagement, Social Media Strategy, Social Media, Community Development, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Chatbots with Keras & NLP: Build & Evaluate

    Skills you'll gain: Embeddings, Natural Language Processing, Keras (Neural Network Library), Generative AI, Artificial Neural Networks, Data Preprocessing, Text Mining, Recurrent Neural Networks (RNNs), Deep Learning, Model Evaluation, Tensorflow

    Mixed · Course · 1 - 4 Weeks

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    New York Institute of Finance

    공급망금융 시장 및 핀테크 생태계

    Skills you'll gain: Financial Market, Supply Chain Management, Financial Systems, Market Trend, Market Dynamics, FinTech, Financial Services, Market Analysis, Supplier Relationship Management, Banking, Stakeholder Analysis

    Intermediate · Course · 1 - 4 Weeks

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    EDUCBA

    Logistic Regression with R: Build & Predict

    Skills you'll gain: Logistic Regression, Model Evaluation, Data Preprocessing, Predictive Modeling, R Programming, Feature Engineering, Statistical Modeling, Risk Modeling, Classification And Regression Tree (CART), Applied Machine Learning, Regression Analysis, Predictive Analytics, Advanced Analytics, Machine Learning Methods, Data Manipulation, Supervised Learning, Performance Measurement, Credit Risk, Dimensionality Reduction

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Facebook Planning: Manage Content Like a Pro

    Skills you'll gain: Facebook, Content Strategy, Social Media Content, Content Creation, Social Media Management, Drive Engagement, Content Management, Calendar Management, Social Media, Google Workspace, Content Performance Analysis, Workflow Management, Scheduling, Live Streaming

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Predictive Models: Build, Explore Data & Deploy

    Skills you'll gain: Model Evaluation, Data Preprocessing, Model Deployment, Risk Modeling, Logistic Regression, Statistical Analysis, Performance Metric

    Mixed · Course · 1 - 4 Weeks

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    Pearson

    Generative AI for Developers: Unit 3

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Multimodal Prompts, Generative AI, OpenAI API, Generative Model Architectures, AI Workflows, Business Process Automation, Tool Calling, AI Enablement, Application Programming Interface (API), AI Personalization, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), File I/O

    Intermediate · Course · 1 - 4 Weeks

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    Google Cloud

    Dataplex: Qwik Start - Command Line

    Skills you'll gain: Command-Line Interface, Data Lakes, Google Cloud Platform, Cloud Management, Metadata Management, Cloud API, Data Access, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Creating Derived Tables Using LookML

    Skills you'll gain: Looker (Software), Database Development, Database Design, Data Modeling, SQL, Exploratory Data Analysis, Data Visualization Software, Data Analysis

    Beginner · Project · Less Than 2 Hours

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    Google Cloud

    Sending and Scheduling Looks in Looker

    Skills you'll gain: Looker (Software), Data Sharing, Data Visualization, Dashboard, Data Visualization Software, Google Cloud Platform, Data Analysis, Cloud Computing

    Beginner · Project · Less Than 2 Hours

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    Coursera

    Analyze Jira: Find Your Open Work

    Skills you'll gain: Prioritization, Jira (Software), Organizational Skills, Decision Making, Backlogs, Project Management Software, Timelines, Dashboard, Query Languages, Project Management, Resource Management

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    MapReduce with Hadoop: Analyze, Design & Deploy

    Skills you'll gain: Apache Hadoop, Big Data, Application Deployment, Social Network Analysis, Data Processing, Distributed Computing, Java, Text Mining, Graph Theory, File Systems

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • TikTok Community: Engage & Build: Coursera
  • Chatbots with Keras & NLP: Build & Evaluate: EDUCBA
  • 공급망금융 시장 및 핀테크 생태계: New York Institute of Finance
  • Logistic Regression with R: Build & Predict: EDUCBA
  • Facebook Planning: Manage Content Like a Pro: Coursera
  • Predictive Models: Build, Explore Data & Deploy: EDUCBA
  • Generative AI for Developers: Unit 3: Pearson
  • Dataplex: Qwik Start - Command Line: Google Cloud
  • Creating Derived Tables Using LookML: Google Cloud
  • Sending and Scheduling Looks in Looker: Google Cloud

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