Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

University of Illinois Urbana-Champaign
Skills you'll gain: Workplace inclusivity, Diversity and Inclusion, Cultural Diversity, Empathy, People Management, Emotional Intelligence, Disabilities, Organizational Leadership, Team Management, Safety Culture, Leadership and Management, Leadership, Collaboration, Self-Awareness, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Goal Setting, Organizational Skills, Project Management Software, Delegation Skills, Collaborative Software, Project Coordination, Project Management, User Accounts, Internal Communications, Communication
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Javascript, Event-Driven Programming, Web Design and Development, Web Applications, Interaction Design, Scripting, Web Development, Data Validation
Beginner · Guided Project · Less Than 2 Hours

Arizona State University
Skills you'll gain: Conflict Management, Negotiation, Expectation Management, Collaboration, Brainstorming, Follow Through, Problem Solving, Honesty, Emotional Intelligence, Creative Problem-Solving, Communication
Beginner · Course · 1 - 3 Months

Universidad Nacional Autónoma de México
Skills you'll gain: Music, World Music, Production Management, Production Planning, Team Management, Digital Publishing, Social Media Management, Program Evaluation, Relationship Building, Promotional Strategies, Cultural Diversity, Target Audience
Beginner · Course · 1 - 4 Weeks
Alberta Machine Intelligence Institute
Skills you'll gain: Responsible AI, Data Ethics, Business Ethics, Generative AI, Regulatory Requirements, Governance, Information Privacy, Social Studies, Data Security
Beginner · Course · 1 - 4 Weeks

The Chinese University of Hong Kong
Skills you'll gain: Business Strategy, Strategic Partnership, Strategic Decision-Making, Regional Sales, Competitive Analysis, Global Marketing, Market Opportunities, E-Commerce, Cultural Sensitivity, Market Analysis
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Engineering Management, Ancient History, Human Development, Cultural Diversity, Technology Strategies, Business Leadership, Anthropology, Social Sciences, Artificial Intelligence, Leadership
Build toward a degree
Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Business Strategy, Game Theory, Competitive Analysis, Strategic Thinking, Product Strategy, Strategic Partnership, Strategic Decision-Making, Market Analysis, Market Dynamics, New Product Development, Innovation, Product Development
Mixed · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Stakeholder Management, Professional Networking, Relationship Building, Business Strategy, Leadership, Strategic Leadership, Competitive Analysis, Mentorship, Innovation, Value Propositions, Team Motivation, Communication
Beginner · Course · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Keyword Research, Auditing, Content Strategy, Web Analytics, Content Performance Analysis, Technical Support, Extensible Markup Language (XML)
Beginner · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Business Writing, Business Correspondence, Proofreading, Business Communication, Writing, Grammar, Target Audience, Editing, Report Writing, Writing and Editing, Corporate Communications, Concision, Copywriting, Strategic Communication, Communication Planning, Communication, Persuasive Communication, Technical Communication
Beginner · Course · 1 - 4 Weeks