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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Email Marketing: Campaigns, Tools & Optimization

    Skills you'll gain: Email Marketing, Email Automation, Marketing Automation, Campaign Management, Digital Marketing, Marketing Strategies, Campaign Planning, Personalized Campaigns, Marketing Analytics, Automation, Customer Engagement, Performance Analysis, Customer Relationship Building, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Key Technologies in Data Analytics

    Skills you'll gain: Data Warehousing, Data Visualization, Data Persistence, Cloud Deployment, Data Analysis, Cloud Computing, Data Architecture, Big Data, Data Store, Cloud Services, Data Infrastructure, Analysis, Analytics, Data Storage, Data Analysis Software, Cloud Infrastructure, Scalability, Data Processing, Extract, Transform, Load, Cloud Platforms

    3.7
    Rating, 3.7 out of 5 stars
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    164 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    S

    Sage Publications

    Music Management, Marketing and PR

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Data Analytics for Digital Transformation

    Skills you'll gain: Digital Transformation, Predictive Modeling, Customer experience strategy (CX), Analytics, Predictive Analytics, Simulations, Simulation and Simulation Software, Advanced Analytics, Business Transformation, Scikit Learn (Machine Learning Library), Model Evaluation, Data-Driven Decision-Making, Operations Research, Internet Of Things, Model Training, Ethical Standards And Conduct, Cloud Computing, Data Ethics, Business Analytics, Process Optimization

    4.9
    Rating, 4.9 out of 5 stars
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    32 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    Teradata: Building Analytics Systems

    Skills you'll gain: Exploratory Data Analysis, Teradata SQL, JSON, Data Integration, Advanced Analytics, Analytics, Data Cleansing, Text Mining, Data Quality, Data Analysis, Customer Insights, Statistical Analysis, Data Manipulation, Application Programming Interface (API), Database Management, Natural Language Processing

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Generative AI in Marketing

    Skills you'll gain: Generative AI, Customer Engagement, Customer Acquisition Management, Marketing Strategies, Content Creation, Marketing Effectiveness, Marketing Automation, Prompt Engineering, Digital Marketing Tools, Large Language Modeling, Legal Risk, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e Data Science

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Analytics, Data-Driven Marketing, Digital Marketing, Data Visualization, Conversion Funnel Analysis, Consumer Behaviour, Sales Strategy, Marketing, Performance marketing, Marketing Planning, Customer Analysis, Digital Analysis, Marketing Strategy and Techniques, Marketing Operations, Marketing Effectiveness, Data Strategy, Data-Driven Decision-Making, Data Visualization Software

    4.4
    Rating, 4.4 out of 5 stars
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    9 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Marketing Digital con Easil

    Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Collaborative Software, Online Advertising, Marketing, Digital Advertising, Content Creation, Content Development and Management, Team Oriented, Digital Marketing Tools

    4.3
    Rating, 4.3 out of 5 stars
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    13 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track & Digital Marketing Channels

    Skills you'll gain: Campaign Management, Marketing Channel, Data-Driven Marketing, Digital Advertising, Digital Marketing Campaigns, Marketing Effectiveness, Digital Marketing, Online Advertising, Marketing Analytics, Web Analytics, Cross-Channel Marketing, Performance Metric, Performance Measurement, Social Media Marketing, Data-Driven Decision-Making, Email Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Customer Segmentation and Analytics

    Skills you'll gain: Persona Development, Customer Analysis, Customer Insights, Marketing Analytics, Customer Retention, Customer Data Management, Data-Driven Marketing, Data Storytelling, Target Audience, Market Research, Revenue Management, Marketing Effectiveness, Pivot Tables And Charts, Marketing Strategies, Data Presentation, Strategic Marketing, Business Analytics, Data-Driven Decision-Making, Data Analysis, Return On Investment

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Service Marketing and Relationship Strategies

    Skills you'll gain: Service Recovery, Customer Service, Customer experience improvement, Service Design, Customer Relationship Building, Experience Design, Brand Loyalty, Service Management, Customer experience strategy (CX), Customer Engagement, Service Level, Relationship Management, Service Improvement, Branding, Marketing Strategies, Strategic Marketing, Quality Management, Quality Improvement, Brand Management, Marketing and Public Relations

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Marketing Strategies, Innovation, Brand Strategy, Business Strategies, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    497 reviews

    Mixed · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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