• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    T

    The University of Sydney

    The Place of Music in 21st Century Education

    Skills you'll gain: Music, Digital pedagogy, Musical Composition, World Music, Classical Music, Education Software and Technology, Instrumental Music, Formal Learning, Creativity, Childhood Education and Development, Electronic Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    71 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    كيفية تحسين رضى العملاء مع تجربة ما بعد الشراء على فايسبوك

    Skills you'll gain: Customer Service, Customer experience improvement, Customer Retention, Customer Relationship Management (CRM) Software, Facebook, Customer Insights, Goal Setting, Google Sheets, Social Media Campaigns, Marketing, Purchasing, Communication, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    إضافة الصور والصور المتحركة في تطبيق فيغما

    Skills you'll gain: Animations, Figma (Design Software), Photo Editing, User Accounts, Social Media Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    Y

    Yad Vashem

    Chosen Issues in Holocaust History

    Skills you'll gain: Art History, European History, World History, Social Justice, Political Sciences, Cultural Diversity, Psychology, Liberal Arts, Policy Analysis, Ethical Standards And Conduct

    4.6
    Rating, 4.6 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    AI for Lawyers: Learning and Leading

    Skills you'll gain: Critical Thinking, Legal Technology, AI Enablement, Artificial Intelligence, Communication, Lifelong Learning, Professional Development, Constructive Feedback, Leadership, Adaptability, Creativity, Decision Making, Generative AI

    4.4
    Rating, 4.4 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, ChatGPT, AI Enablement, Presentations, Generative AI, AI Personalization, AI Workflows, Multimedia, OpenAI, Artificial Intelligence, Productivity Software, Content Creation, Brainstorming, Proofreading

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Georgia Institute of Technology

    Lesson | Video Conferencing: Face to Face but Online

    Skills you'll gain: Business Communication, Verbal Communication Skills, Communication, Virtual Teams, Telecommuting, Meeting Facilitation

    4.2
    Rating, 4.2 out of 5 stars
    ·
    38 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    UBITS

    Storytelling avanzado: comunicación de alto impacto

    Skills you'll gain: Presentations, Storytelling, Data Storytelling, Persuasive Communication, Public Speaking, Verbal Communication Skills, Drive Engagement, Motivational Skills, Communication, Target Audience, Leadership

    5
    Rating, 5 out of 5 stars
    ·
    21 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Adobe

    Build and Market Your Creative Business Using Adobe Tools

    Skills you'll gain: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Project Execution and Control

    Skills you'll gain: Earned Value Management, Configuration Management, Communication Planning, Project Controls, Project Risk Management, Project Management, Risk Management, Communication Strategies, Conflict Management, Quality Assurance and Control, Business Risk Management, Project Performance, Stakeholder Communications, Communication, Quality Management, Performance Measurement, Cross-Functional Collaboration

    4.9
    Rating, 4.9 out of 5 stars
    ·
    19 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Connect with Diverse Audiences during a Public Health Crisis

    Skills you'll gain: Persuasive Communication, Patient Communication, Interviewing Skills, Cultural Sensitivity, Cultural Diversity, Media and Communications, Diversity Awareness, Public Health, Interpersonal Communications, Rapport Building, Driving engagement

    4.3
    Rating, 4.3 out of 5 stars
    ·
    28 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Copywriting with ChatGPT: Crafting High-Quality Blog Content

    Skills you'll gain: Prompt Engineering, ChatGPT, Blogs, Generative AI Agents, Content Creation, Copywriting, Editing, Customer Advocacy, Brand Management, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…365366367…495

In summary, here are 10 of our most popular social media marketing courses

  • The Place of Music in 21st Century Education: The University of Sydney
  • كيفية تحسين رضى العملاء مع تجربة ما بعد الشراء على فايسبوك: Coursera
  • إضافة الصور والصور المتحركة في تطبيق فيغما: Coursera
  • Chosen Issues in Holocaust History: Yad Vashem
  • AI for Lawyers: Learning and Leading: University of Michigan
  • 2026 AI And ChatGPT At Work: Productive AI Use For Beginners: Alex Genadinik
  • Lesson | Video Conferencing: Face to Face but Online: Georgia Institute of Technology
  • Storytelling avanzado: comunicación de alto impacto: UBITS
  • Build and Market Your Creative Business Using Adobe Tools: Adobe
  • Project Execution and Control: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok