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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Créez une publicité ciblée avec facebook audience insights

    Skills you'll gain: Facebook, Digital Advertising, Content Performance Analysis, Target Audience, Social Media Marketing, Social Media, Advertising, Drive Engagement, Customer Engagement

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Data Understanding and Data Visualization with Python

    Skills you'll gain: Data Visualization, Matplotlib, Scientific Visualization, Data Storytelling, Pivot Tables And Charts, Data Visualization Software, Data Analysis, Data Structures, Heat Maps, Data Manipulation, Pandas (Python Package), NumPy, Data Transformation, Data Preprocessing, Exploratory Data Analysis, Data Cleansing, Data Mapping, Data Import/Export, Python Programming, Scripting

    Intermediate · Specialization · 1 - 3 Months

  • G

    Google Cloud

    Using BigQuery Omni with AWS

    Skills you'll gain: Amazon Web Services, Amazon S3, Cloud-Based Integration, Data Access, Google Cloud Platform, Cloud API, Data Import/Export, Data Management

    Intermediate · Project · Less Than 2 Hours

  • Status: Preview
    Preview
    C

    Coursera

    YouTube Insights: Crack the Algorithm

    Skills you'll gain: Content Performance Analysis, Content Strategy, Content Creation, Social Media Strategy, Key Performance Indicators (KPIs), Performance Metric, Growth Strategies, Performance Analysis, Promotional Strategies, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Gestão estratégica de marcas

    Skills you'll gain: Brand Management, Brand Strategy, Branding, Brand Awareness, Brand Loyalty, Marketing Communications, Strategic Marketing, Organizational Strategy, Performance Measurement, Customer Retention, Marketing Strategies, Marketing, Communication Strategies, Key Performance Indicators (KPIs), Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Tableau Capstone Project

    Skills you'll gain: Tableau Software, Peer Review, Data Storytelling, Dashboard, Presentations, Data Cleansing, Business Intelligence, Data Visualization Software, Data Visualization, Interactive Data Visualization, Data Quality, Data Preprocessing, Data Validation, Data Manipulation, Data Analysis, Key Performance Indicators (KPIs)

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    Skillshare

    Easy Instagram Reels in Canva: Strategy & Setup

    Skills you'll gain: Instagram, Social Media Content, Content Strategy, Social Media, Video Production, Content Creation, Workflow Management, Drive Engagement, Ideation, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Analysis Software, Data Visualization Software, Big Data, Databases, Tensorflow

    Advanced · Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Deep Learning with R: Build & Predict Neural Networks

    Skills you'll gain: Plot (Graphics), Data Visualization Software, R Programming, Scatter Plots, Regression Analysis, Statistical Modeling, Predictive Modeling, Artificial Neural Networks, Data Science, Deep Learning, Model Evaluation, Descriptive Statistics, Predictive Analytics, Statistical Methods, Data Manipulation, Data Preprocessing, Performance Testing

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Macroeconomic Financial Accounts Course 2

    Skills you'll gain: Financial Policy, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Data Analysis, Economics, Fiscal Management, Policty Analysis, Research, and Development, Financial Management, Quantitative Research, Public Administration, Behavioral Economics, Balance Sheet, International Relations, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Deploy and Test a Visual Inspection AI Cosmetic Anomaly Detection Solution

    Skills you'll gain: Anomaly Detection, Model Deployment, Google Cloud Platform, Cloud Deployment, Image Analysis, Predictive Analytics, Computer Vision

    Beginner · Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Copilot for Beginners: Sales Data Analysis in Excel

    Skills you'll gain: Microsoft Copilot, Microsoft Excel, Data Cleansing, Data Visualization Software, Spreadsheet Software, Trend Analysis, Forecasting, Pivot Tables And Charts, Data Manipulation, Sales, Data Analysis, Artificial Intelligence

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Créez une publicité ciblée avec facebook audience insights: Coursera
  • Data Understanding and Data Visualization with Python: Packt
  • Using BigQuery Omni with AWS: Google Cloud
  • YouTube Insights: Crack the Algorithm: Coursera
  • Gestão estratégica de marcas: Tecnológico de Monterrey
  • Tableau Capstone Project : SkillUp
  • Easy Instagram Reels in Canva: Strategy & Setup: Skillshare
  • Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time: Google Cloud
  • Deep Learning with R: Build & Predict Neural Networks: EDUCBA
  • Macroeconomic Financial Accounts Course 2: Sapienza University of Rome

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Modeling (9)
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Brand Management (7)

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