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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Target Demographics: Boost Purchase Velocity

    Skills you'll gain: A/B Testing, Google Analytics, Customer Insights, Marketing Analytics, Target Audience, Digital Advertising, Online Advertising, Social Media Campaigns, Advertising Campaigns, Performance Measurement, Business Metrics, Key Performance Indicators (KPIs), Consumer Behaviour, AI Enablement, Data Analysis

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    A Organização Centrada na Jornada do Cliente

    Skills you'll gain: Relationship Building, Customer experience strategy (CX), Agile Methodology, Customer Relationship Management, Customer Insights, Value Propositions, Solution Delivery, Business Analysis, Web Analytics, Cross-Functional Collaboration, Product Lifecycle Management, Product Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Analyze Global Logistics: A Strategic Supply Chain Case

    Skills you'll gain: Business Planning, Market Analysis, Process Design, Cost Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Create IoT Solutions in Microsoft Azure

    Skills you'll gain: Microsoft Azure, Internet Of Things, Cloud Development, Cloud Storage, Data Storage, Microsoft Visual Studio, Network Routing

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Science and Technology of China

    《MBA论文写作指导》

    Skills you'll gain: Proposal Writing, Business Research, Writing, Research Reports, Problem Solving, Business Writing, Market Analysis, Analytical Skills, Proofreading, Editing, Presentations, Competitive Analysis, Business Analysis, Case Studies

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Graduate Admission Prediction with Pyspark ML

    Skills you'll gain: Data Cleansing, PySpark, Data Manipulation, Data Preprocessing, Apache Spark, Google Cloud Platform, Data Analysis, Applied Machine Learning, Predictive Modeling, Big Data, Machine Learning, Regression Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    34 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • G

    Google

    Engage Customers With an Online Store

    Skills you'll gain: Point of Sale, Shipping and Receiving, Process Optimization

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • N

    National Taiwan University

    農企業管理學 (Agribusiness Management)

    Skills you'll gain: Financial Management, Production Management, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Advertising, Business Economics, Consumer Behaviour, Supply Chain Management, Market Research, Decision Making

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Instagram Content Creation Essentials

    Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Photography, Media Production, Social Media, Graphic and Visual Design, Writing

    Beginner · Course · 1 - 4 Weeks

  • I

    Interactive Brokers

    Sector Investing

    Skills you'll gain: Investments, Portfolio Management, Risk Management, Equities, Market Trend, Performance Analysis, Stock Rotation, Business Economics, Market Dynamics, Market Analysis

    Beginner · Course · 1 - 4 Weeks

  • D

    Dartmouth College

    Fundamentals of Digital Transformation

    Skills you'll gain: Digital Transformation, Customer experience strategy (CX), Business Transformation, Data-Driven Decision-Making, Internet Of Things, Cloud Computing, Cloud Services, Automation, Business Technologies, Business Analytics, Technology Strategies, Data Ethics, Cloud Infrastructure, Business Intelligence, Customer Insights, Business Process Automation, Emerging Technologies, Responsible AI, Business Modeling, Cyber Governance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Target Demographics: Boost Purchase Velocity: Coursera
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • A Organização Centrada na Jornada do Cliente: Fundação Instituto de Administração
  • Analyze Global Logistics: A Strategic Supply Chain Case: EDUCBA
  • Create IoT Solutions in Microsoft Azure: Coursera
  • 《MBA论文写作指导》: University of Science and Technology of China
  • Graduate Admission Prediction with Pyspark ML: Coursera
  • Engage Customers With an Online Store: Google
  • 農企業管理學 (Agribusiness Management): National Taiwan University
  • Instagram Content Creation Essentials: Coursera

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