Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Pontificia Universidad Católica del Perú
Skills you'll gain: User Story, Persona (User Experience), Usability, Software Design, Human Centered Design, User Experience, Requirements Analysis, User Research, Functional Requirement, System Requirements
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Outbound Calls, Telephone Skills, Operational Efficiency, AI Workflows, Customer experience improvement, Workflow Management, Productivity Software, AI Enablement, Customer Service, Automation, Systems Integration
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Video Editing, Video Production, Videography, TikTok, Photo/Video Production and Technology, Storytelling, Cinematography, Content Creation, Editing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Balance Sheet, Financial Modeling, Profit and Loss (P&L) Management, Business Metrics, Case Studies, Return On Investment, Financial Forecasting, Market Analysis, Market Dynamics
Mixed · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Economics, Game Theory, Economic Development, Market Dynamics, Socioeconomics, Behavioral Economics, Business Economics, Policy Analysis, Public Policies, Decision Making, Market Analysis, Consumer Behaviour, Supply And Demand, Analysis, Cost Benefit Analysis, Strategic Decision-Making, Competitive Analysis, Production Planning, Critical Thinking, Resource Allocation
Build toward a degree
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Big Data, Google Cloud Platform, Data Access, SQL, Query Languages
Beginner · Project · Less Than 2 Hours

University of Pennsylvania
Skills you'll gain: Financial Modeling, Business Planning, Operations Management, Market Opportunities, Business Strategy, Go To Market Strategy, Production Planning, Marketing Planning, Risk Analysis, Business Communication, Business Analysis, Cash Flow Forecasting, New Product Development
Beginner · Course · 1 - 3 Months

Skills you'll gain: Equities, Capital Markets, Investment Banking, Business Valuation, Financial Modeling, Global Marketing, Market Share, Financial Forecasting, Financial Analysis, Market Dynamics, Financial Statements, International Finance, Financial Regulations, Underwriting, Fundraising
Mixed · Course · 1 - 3 Months

Skills you'll gain: Pinterest, Advertising Campaigns, Goal Setting, Digital Advertising, Advertising, Campaign Management, Social Media Campaigns, Marketing, Promotional Strategies, Social Media, User Accounts
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Dashboard, Pivot Tables And Charts, Microsoft Excel, Data Visualization, Spreadsheet Software, Interactive Data Visualization, Excel Formulas, Data Visualization Software, Metadata Management, Data Analysis
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Bayesian Statistics, A/B Testing, Microsoft Excel, Statistical Machine Learning, Statistical Modeling, Predictive Analytics, Business Analytics, Data Analysis, Advanced Analytics, Probability & Statistics, Decision Making, Health Informatics, Statistical Programming, Markov Model
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Embeddings, AI Personalization, OpenAI API, Data Analysis, Generative AI, Exploratory Data Analysis, OpenAI, Data Manipulation, Data Visualization, Data Preprocessing, Python Programming, Dimensionality Reduction
Intermediate · Guided Project · Less Than 2 Hours