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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Social Media Marketing Specialists

    Skills you'll gain: Generative AI, Driving engagement, Campaign Management, Social Media Marketing, Social Media, Content Creation, Social Media Content, Innovation, Content Development and Management, Drive Engagement, Social Media Campaigns, Instagram, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    22 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Social Media Marketing: Funnels, Pixels, and Optimizations

    Skills you'll gain: Instagram, Facebook, TikTok, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Video Production, Social Media Content, Social Media Management, Search Engine Optimization, Paid media, Marketing, Google Ads, Keyword Research, Social Media Campaigns, Advertising, Driving engagement, Advertising Campaigns

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Introduction to PicsArt for Social Media Marketing

    Skills you'll gain: Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Photo Editing, Marketing, Photo/Video Production and Technology, Graphics Software, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Computer Graphic Techniques, Entrepreneurship, Business

    4.5
    Rating, 4.5 out of 5 stars
    ·
    86 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Small Business Marketing Using Facebook

    Skills you'll gain: Content Scheduling, Online Advertising, Facebook, Marketing Analytics, Content Performance Analysis, Advertising, Digital Advertising, Marketing Effectiveness, Social Media Content, Drive Engagement, Driving engagement, Content Development and Management, Social Media Marketing, Shared Media, Social Media Campaigns, Digital Publishing, Social Media, Target Audience, Social Media Management, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    276 reviews

    Mixed · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Social Media Advertising

    Skills you'll gain: Social Media, Online Advertising, Digital Advertising, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Advertising, Meta Ads Manager, Advertising Campaigns, Web Analytics, Content Performance Analysis, Facebook, Paid media, Instagram, Target Audience, Law, Regulation, and Compliance, Business Ethics, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    333 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Gemini for Beginners: Develop a Social Media Marketing Plan

    Skills you'll gain: Timelines, Google Gemini, Calendar Management, Project Schedules, Scheduling, Google Sheets, Spreadsheet Software, Content Scheduling, Social Media Marketing, Brainstorming

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce: Social Media Ads for Sales Success

    Skills you'll gain: Meta Ads Manager, Campaign Planning, Data-Driven Marketing, Conversion Funnel Analysis, Performance marketing, Marketing Analytics, Marketing Budgets, Target Market, Google Ads, Web Analytics, Google Analytics, E-Commerce, Budget Management, Content Creation, Account Management, Video Production, Apple iOS

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create Social Media Ad Campaign using Canva

    Skills you'll gain: Social Media Campaigns, Advertising Campaigns, Social Media, Storytelling, Marketing Materials, Advertising, Online Advertising, Social Media Content, Social Media Marketing, Marketing Design, Dashboard, Graphic Design, User Accounts

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media: Schedule and Respond Like a Pro

    Skills you'll gain: Content Scheduling, Customer Relationship Management (CRM) Software, Social Media Management, Web Presence, Social Media Marketing, Digital Marketing Tools, Social Media Content, Customer Communications Management, Customer Engagement, Brand Management, Digital Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Social Media Data Analytics

    Skills you'll gain: Social Media Analytics, Data Presentation, Business Intelligence, Predictive Modeling, Dashboard Creation, Predictive Analytics, Customer Analysis, Case Studies, Advanced Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of California, Davis

    AI-Powered Content Creation for Social Media Success

    Skills you'll gain: Campaign Planning, Social Media Content, Data-Driven Marketing, Social Media Strategy, Personalized Campaigns, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Content Creation, AI powered creativity, Content Development and Management, AI Personalization, Content Optimization, Social Media Analytics, AI Enablement, Marketing Strategies, Content Strategy, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Digital Business Marketing with Easil

    Skills you'll gain: Photo Editing, Facebook, Digital Advertising, Graphic Design, Marketing Design, Marketing Materials, Online Advertising, Social Media Content, Social Media Marketing, Advertising, Social Media, Digital Marketing Tools, Dashboard, Marketing, User Accounts, Business

    4.7
    Rating, 4.7 out of 5 stars
    ·
    30 reviews

    Beginner · Guided Project · Less Than 2 Hours

1234…547

In summary, here are 10 of our most popular social media marketing courses

  • GenAI for Social Media Marketing Specialists: Coursera
  • Social Media Marketing: Funnels, Pixels, and Optimizations: Alex Genadinik
  • Introduction to PicsArt for Social Media Marketing: Coursera
  • Small Business Marketing Using Facebook: Coursera
  • Social Media Advertising: University of Colorado Boulder
  • Gemini for Beginners: Develop a Social Media Marketing Plan: Coursera
  • Shopify eCommerce: Social Media Ads for Sales Success: Skillshare
  • Create Social Media Ad Campaign using Canva: Coursera
  • Social Media: Schedule and Respond Like a Pro: Coursera
  • Social Media Data Analytics: Coursera

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Social Media Marketing (9)
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