• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


More to explore:

Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Leadership

    Skills you'll gain: Cyber Governance, Cyber Risk, Law, Regulation, and Compliance, Security Strategy, Security Awareness, Culture Transformation, Human Factors (Security), Cyber Attacks, Mobile Security, Enterprise Security, Cyber Security Strategy, Communication, Cybersecurity, Strategic Leadership, Cyber Operations, Leadership and Management, Leadership, Organizational Leadership, Leadership Development, Team Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    33 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Create an Email Autoresponder Using Mailchimp

    Skills you'll gain: Email Automation, Email Marketing, Marketing Automation, Automation, Personalized Service, Editing, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Preview
    Preview
    S

    Simplilearn

    Introduction to Meta Business Suite Training

    Skills you'll gain: Content Performance Analysis, Social Media Management, Instagram, Social Media Campaigns, Facebook, Social Media, Advertising, Digital Advertising, Social Media Marketing, Customer Communications Management, Collaboration, Content Creation, Data-Driven Decision-Making, Business Metrics, Calendar Management, Customer Service, Asset Management, Content Marketing, Drive Engagement, Sales

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google

    Plan Your Job Search with AI

    Skills you'll gain: Google Gemini, Business Writing, Timelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Customer Service Survey in Microsoft Forms

    Skills you'll gain: User Feedback, Employee Surveys, Customer Insights, Customer experience improvement, Microsoft 365, Market Research, User Research, Target Audience, Key Performance Indicators (KPIs), Data Analysis Software, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    History of Mental Illness

    Skills you'll gain: Psychiatry, Mental Health Diseases and Disorders, Mental Health, Psychiatric Assessments, Psychology, Mental Health Therapies, Culture, Cultural Diversity, Pharmacotherapy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    152 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Improving Customer Retention

    Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service

    4.6
    Rating, 4.6 out of 5 stars
    ·
    74 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    National Academy of Sports Medicine

    Understanding Fitness Programming

    Skills you'll gain: Exercise Science, Coaching, Health And Wellness Coaching, Kinesiology, Injury Prevention, Physiology, Adaptability, Human Musculoskeletal System, Goal Setting, Communication, Anatomy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Lectura crítica: proceso, niveles y herramientas

    Skills you'll gain: Literacy, Critical Thinking, Lifelong Learning, Self-Awareness, Analysis, Learning Strategies, Self-Starter, Analytical Skills, Problem Solving, Communication

    4.6
    Rating, 4.6 out of 5 stars
    ·
    58 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universitat Autònoma de Barcelona

    Climate change and Indigenous People and local communities

    Skills you'll gain: Climate Change Adaptation, Research Methodologies, Cultural Sensitivity, Environmental Issue, Qualitative Research, Social Impact, Sustainable Development, Environmental Policy, Data Collection, Vulnerability, Governance, Fundraising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    56 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia de Canales

    Skills you'll gain: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Canva Design Fundamentals

    Skills you'll gain: Canva (Software), Layout Design, Graphic and Visual Design, Design Elements And Principles, Typography, Design, File Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

1…292293294…495

In summary, here are 10 of our most popular social media marketing courses

  • Cyber Security: Leadership: Macquarie University
  • Create an Email Autoresponder Using Mailchimp: Coursera
  • Introduction to Meta Business Suite Training: Simplilearn
  • Plan Your Job Search with AI: Google
  • Create a Customer Service Survey in Microsoft Forms: Coursera
  • History of Mental Illness: Wesleyan University
  • Improving Customer Retention: Coursera
  • Understanding Fitness Programming: National Academy of Sports Medicine
  • Lectura crítica: proceso, niveles y herramientas: Universidad de los Andes
  • Climate change and Indigenous People and local communities: Universitat Autònoma de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok