• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Construction of Precast System

    Skills you'll gain: Shop Drawing, Architectural Drawing, Construction Inspection, Structural Engineering, Structural Analysis, Building Design, Construction, Manufacturing Processes, Construction Management, Construction Engineering, Engineering Practices, Building Codes, Engineering Tolerance, Product Testing, Engineering Calculations

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Warehousing Capstone Project

    Skills you'll gain: Data Warehousing, Extract, Transform, Load, IBM Cognos Analytics, Database Design, Data Transformation, Data Mart, Star Schema, Data Modeling, MySQL, Dashboard, Data Architecture, Data Pipelines, PostgreSQL, Statistical Reporting, IT Automation, SQL

    4.8
    Rating, 4.8 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Comparable Company Valuation – Advanced Analysis & Cases

    Skills you'll gain: Market Share, Financial Statement Analysis, Case Studies, Estimation, Business Valuation, Financial Analysis, Competitive Analysis, Financial Modeling, Market Analysis, Growth Strategies, International Finance, Financial Forecasting, Benchmarking, Spreadsheet Software

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Analysis Software, Data Visualization Software, Big Data, Databases, Tensorflow

    Advanced · Project · Less Than 2 Hours

  • C

    Coursera

    إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل

    Skills you'll gain: Google Sheets, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, Financial Data

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Chi-Square Tests of Hypotheses About Frequency Tables

    Skills you'll gain: Statistical Hypothesis Testing, Quantitative Research, Statistical Software, Statistical Analysis, Data Analysis, Probability & Statistics, Analysis, Statistical Methods, Statistical Inference, Analytical Skills, Statistics, Psychology, Regression Analysis, Research

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Gestión de ventas sin fricción

    Skills you'll gain: Sales Management, Sales Process, Sales Development, Employee Onboarding, Sales Strategy, Employee Coaching, Process Design, Team Management, Employee Training, Target Market, Recruitment Strategies, Goal Setting

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Envisioning Educational Transformation

    Skills you'll gain: Education and Training, Higher Education, International Relations, Visionary, Systems Thinking, Social Justice, Systems Analysis, Community Development, Leadership, Policty Analysis, Research, and Development, Sustainable Development, Policy Analysis, Advocacy, Collaboration

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Principais Elementos do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Retention, Customer experience strategy (CX), Customer Engagement, Customer Relationship Management, Customer Insights, Target Audience, Organizational Structure, Key Performance Indicators (KPIs), Business Metrics, Value Propositions

    4.8
    Rating, 4.8 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Inbound Sales

    Skills you'll gain: Sales Presentations, Prospecting and Qualification, Persona Development, Sales Strategy, Sales Process, Target Audience, Sales Pipelines, Sales, Lead Generation, Customer Analysis, Email Automation, Prioritization, Customer Engagement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos de Negócios

    Skills you'll gain: Business Strategy, Business Management, People Management, Corporate Finance, Organizational Structure, Business Planning, Financial Analysis, Leadership and Management, Marketing, Competitive Analysis, Go To Market Strategy, Branding, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Interpretable machine learning applications: Part 3

    Skills you'll gain: Artificial Neural Networks, Tensorflow, Keras (Neural Network Library), Data-Driven Decision-Making, Applied Machine Learning, Business Analytics, Deep Learning, Machine Learning, Model Evaluation, Mortgage Loans, Consumer Lending, Data Processing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    22 reviews

    Intermediate · Guided Project · Less Than 2 Hours

1…286287288…338

In summary, here are 10 of our most popular market research courses

  • Construction of Precast System: L&T EduTech
  • Data Warehousing Capstone Project: IBM
  • Comparable Company Valuation – Advanced Analysis & Cases: EDUCBA
  • Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time: Google Cloud
  • إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل: Coursera
  • Chi-Square Tests of Hypotheses About Frequency Tables: American Psychological Association
  • Gestión de ventas sin fricción: HubSpot Academy
  • Envisioning Educational Transformation: University of Michigan
  • Principais Elementos do Sucesso do Cliente: Fundação Instituto de Administração
  • Inbound Sales: HubSpot Academy

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok