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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


More to explore:

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Looker Studio Essentials

    Skills you'll gain: Data Literacy, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Dashboard, Data Integration, Data Analysis Expressions (DAX), Data Import/Export, Marketing Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Data Analysis and Representation, Selection and Iteration

    Skills you'll gain: Computational Thinking, Data Analysis, C (Programming Language), Statistical Analysis, Programming Principles, Data Structures, Descriptive Statistics, Data Visualization Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    93 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Desembaraço Aduaneiro

    Skills you'll gain: International Finance, Global Marketing, Competitive Analysis, Business Risk Management, Risk Management, Export Control, Strategic Partnership, Strategic Decision-Making, Strategic Thinking, Market Dynamics, Business Strategies, Market Opportunities, Shipping and Receiving, Economics, Business Development, Payment Processing and Collection, Regulatory Documents, Document Management, Negotiation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    35 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Designing Breakthrough Advertisements: Basics to Begin

    Skills you'll gain: Copywriting, Advertising, Marketing Materials, Promotional Materials, Layout Design, Marketing Design, Writing, Graphic and Visual Design, Visual Design, Creative Design, Typography, Storytelling, Design Elements And Principles, Customer Engagement

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Creating Engaging Content for Facebook

    Skills you'll gain: Content Performance Analysis, Social Media Campaigns, Drive Engagement, Video Production, Photo/Video Production and Technology, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    L

    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Market Dynamics, Strategic Decision-Making, New Product Development, Market Analysis, Innovation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Pandas for Data Science

    Skills you'll gain: Pandas (Python Package), Data Cleansing, Data Manipulation, Data Preprocessing, Data Quality, NumPy, File I/O, Data Integration, Python Programming, Data Import/Export, Data Analysis, Exploratory Data Analysis, Debugging

    4.2
    Rating, 4.2 out of 5 stars
    ·
    14 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Retail Management: Analyze, Plan & Strategize

    Skills you'll gain: Retail Management, Retail Store Operations, Merchandising, Revenue Management, Customer Analysis, Customer Insights, Product Assortment, Promotional Strategies, Strategic Marketing, Market Intelligence, Price Negotiation, Consumer Behaviour, E-Commerce, Inventory Management System, Operations Management, Competitive Analysis, Organizational Structure

    5
    Rating, 5 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Introduction to the Tidyverse

    Skills you'll gain: Tidyverse (R Package), Data Wrangling, R (Software), Data Cleansing, Data Transformation, Data Manipulation, R Programming, Data Science, Exploratory Data Analysis, Data Analysis, Data Management, File Management, Data Visualization, Data Import/Export

    4.4
    Rating, 4.4 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Use SharePoint & Power Virtual Agent to Create Smart Chatbot

    Skills you'll gain: Microsoft Power Platform, Microsoft Power Automate/Flow, Microsoft Teams, Microsoft 365, Generative AI Agents, Internal Communications, Data Store, Corporate Communications

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fred Hutchinson Cancer Center

    Researcher's guide to RNA sequencing data

    Skills you'll gain: Molecular Biology, Laboratory Research, Bioinformatics, Data Literacy, Science and Research, Data Analysis, Spatial Data Analysis, Scientific Methods, Data Processing, Quantitative Research, Informatics, Biology, Data Collection

    3.6
    Rating, 3.6 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Python for Finance: Beta and Capital Asset Pricing Model

    Skills you'll gain: Portfolio Management, Plotly, Data Visualization, Portfolio Risk, Investment Management, Exploratory Data Analysis, Financial Modeling, Financial Analysis, Statistical Analysis, Financial Data, Risk Modeling, Market Data, Finance, Equities, Data Analysis, Pandas (Python Package), Python Programming, Data Manipulation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • Looker Studio Essentials: Google Cloud
  • Data Analysis and Representation, Selection and Iteration: University of Colorado System
  • Desembaraço Aduaneiro: Fundação Instituto de Administração
  • Designing Breakthrough Advertisements: Basics to Begin: University of Colorado Boulder
  • Creating Engaging Content for Facebook: Coursera
  • Estratégia competitiva : Ludwig-Maximilians-Universität München (LMU)
  • Pandas for Data Science: Duke University
  • Retail Management: Analyze, Plan & Strategize: EDUCBA
  • Introduction to the Tidyverse: Johns Hopkins University
  • Use SharePoint & Power Virtual Agent to Create Smart Chatbot: Coursera

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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