Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Universidade de São Paulo
Skills you'll gain: Network Analysis, Social Network Analysis, Data Visualization, Scientific Visualization, Graph Theory, Exploratory Data Analysis, Environmental Science, Data Analysis, R Programming, Data Science, Mathematical Modeling
Beginner · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Online Advertising, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Social Media Campaigns, Return On Investment, Descriptive Analytics, Law, Regulation, and Compliance, Trend Analysis, Customer Engagement, Information Privacy
Beginner · Course · 1 - 4 Weeks

Institut Mines-Télécom
Skills you'll gain: Data Governance, Digital Transformation, Data Modeling, Data Management, Data Strategy, General Data Protection Regulation (GDPR), Information Management, Data Literacy, Business Intelligence, Data Quality, Business Analytics, Data-Driven Decision-Making, Information Privacy, Data Analysis, Data Visualization, Big Data, Artificial Intelligence, Business Strategy
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Asset Management, Intellectual Property, Data Quality, Information Management, Digital Assets, Business Valuation, Information Systems, Management Information Systems, Data Governance, Enterprise Modeling, Business Metrics, Accounting, Organizational Structure, Innovation, Data Analysis, Big Data
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: User Interface and User Experience (UI/UX) Design, Interaction Design, Figma (Design Software), Wireframing, Usability, Web Content Accessibility Guidelines, User Centered Design, Web Design, Human Centered Design, User Flows, Prototyping, Mockups, Graphic Design
Beginner · Course · 1 - 4 Weeks

Sciences Po
Skills you'll gain: Data Governance, Social Sciences, Digital Transformation, Economics, Policy, and Social Studies, Data Security, Governance, Data Ethics, Data Analysis, Data-Driven Decision-Making, Big Data, Political Sciences, Economics, Information Privacy, Policy Analysis
Beginner · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: User Experience, User Experience Design, User Interface and User Experience (UI/UX) Design, Experience Design, User Centered Design, Design Thinking, Persona (User Experience), UI/UX Research, User Interface (UI), Artificial Intelligence, Design Research, Wireframing, Responsible AI, Prototyping, Design Reviews, User Story, Prompt Patterns, Professional Development, Storyboarding, Presentations
Advanced · Specialization · 3 - 6 Months

Fudan University
Skills you'll gain: Video Game Development, Intellectual Property, Game Design, Animation and Game Design, Production Process, New Product Development, Augmented and Virtual Reality (AR/VR), Legal Risk, Product Management, Product Planning, Business, Entrepreneurship, Regulation and Legal Compliance, Global Marketing, Corporate Strategy, Innovation, Product Marketing, Art History, Computer Hardware, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Exploratory Data Analysis, Statistical Modeling, Regression Analysis, Data Visualization, Model Evaluation, Data Analysis, Statistical Methods, Scatter Plots, R Programming, Statistical Analysis, Plot (Graphics), R (Software), Ggplot2
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Management, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Customer Acquisition Management, Analytics, Customer experience strategy (CX), Customer Retention, Data Manipulation, Applied Machine Learning, Machine Learning Algorithms
Beginner · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Survey Creation, Sampling (Statistics), Quantitative Research, Research Methodologies, Data Analysis, Data Quality, Research Design, Model Evaluation, Data Transformation, Statistical Analysis, Data Modeling, Statistical Methods
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Pandas (Python Package), Scatter Plots, Histogram, Data Visualization, Data Manipulation, Data Import/Export, JSON, Data Cleansing, Data Visualization Software, Data Preprocessing, Exploratory Data Analysis, Data Analysis, Python Programming
Intermediate · Guided Project · Less Than 2 Hours