• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    J

    Johns Hopkins University

    COVID Vaccine Ambassador Training: How to Talk to Parents

    Skills you'll gain: Patient Communication, Immunology, Patient Education And Counseling, Parent Communication, Pediatrics, Communication, Interpersonal Communications, Active Listening, Research, Persuasive Communication, Infectious Diseases, Public Health and Disease Prevention, Community Health, Clinical Trials, Public Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.2K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Canva pour les débutants

    Skills you'll gain: Canva (Software), Logo Design, Video Editing, Graphic Design, Graphic and Visual Design, Content Creation, Design, User Accounts, Digital Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    44 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    I

    IESE Business School

    ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

    Skills you'll gain: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Workforce Development, Business Leadership, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Business Strategy, People Management, Business Modeling, Innovation, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    630 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Leeds

    Create a Professional Online Presence

    Skills you'll gain: Professional Networking, Social Media, Social Media Strategy, LinkedIn, Facebook, Professionalism, digital literacy, Brand Awareness, Content Creation, Relationship Building, Instagram, Information Privacy, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    كيفية جمع المال لمحاربة الاستغلال عبر أدوات فيسبوك للتبرعات

    Skills you'll gain: Fundraising, Facebook, Advocacy, Social Media, Social Media Marketing, Marketing, Social Justice

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Choosing an Objective for a Facebook Ad Campaign

    Skills you'll gain: Facebook, Advertising Campaigns, Social Media Campaigns, Lead Generation, Social Media, Social Media Marketing, Paid media, Digital Advertising, Campaign Management, Advertising, Driving engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    10 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Fundamentals, Applications, and Challenges

    Skills you'll gain: Generative AI, Responsible AI, Data Ethics, AI Product Strategy, Artificial Intelligence, Social Impact, Governance, Data Security, Leadership and Management, Model Evaluation, Data Quality

    4.7
    Rating, 4.7 out of 5 stars
    ·
    203 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Business English: Finance and Economics

    Skills you'll gain: Purchasing, Negotiation, Business Communication, Business Correspondence, English Language, Budgeting, Communication Strategies, Financial Acumen, Audit Working Papers, Financial Forecasting, Communication, Verbal Communication Skills, Influencing, Business Ethics, Presentations, Finance, Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    617 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Herbal Medicine

    Skills you'll gain: Drug Interaction, Pharmacology, Patient Education And Counseling, Pharmacotherapy, Nurse Education, Pain Management, Patient Evaluation, Respiratory Care, Patient Safety, Health Care Procedure and Regulation, Chronic Diseases, Gynecology, Medical Science and Research, Mental Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    854 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universitat de Barcelona

    Introducción al Arte Sonoro

    Skills you'll gain: Performing Arts, Music, Music History, Music Theory, Music Performance, Musical Composition, Art History, Instrumental Music, Aesthetics, Multimedia, Liberal Arts, Electronic Media, Psychology, Vibrations, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    286 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Instagram Insights: Crack the Algorithm

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Content Performance Analysis, Content Marketing, Social Media, Drive Engagement, Social Media Strategy, Digital Media Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    CSS

    Skills you'll gain: Responsive Web Design, HTML and CSS, Hypertext Markup Language (HTML), Typography, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Web Development Tools, Browser Compatibility, Application Deployment, Front-End Web Development, Web Development, Animations, Development Environment, UI Components, Usability, Javascript, Frontend Performance, Maintainability, User Interface (UI)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    233 reviews

    Beginner · Specialization · 3 - 6 Months

Searches related to social media marketing

meta social media marketing
meta social media marketing professional certificate
introduction to social media marketing
social media marketing free
social media marketing specialization
free social media marketing
social media marketing in practice
meta social media marketing capstone
1…226227228…495

In summary, here are 10 of our most popular social media marketing courses

  • COVID Vaccine Ambassador Training: How to Talk to Parents : Johns Hopkins University
  • Canva pour les débutants: Coursera
  • ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección: IESE Business School
  • Create a Professional Online Presence: University of Leeds
  • كيفية جمع المال لمحاربة الاستغلال عبر أدوات فيسبوك للتبرعات: Coursera
  • Choosing an Objective for a Facebook Ad Campaign: Coursera
  • Generative AI: Fundamentals, Applications, and Challenges: University of Michigan
  • Business English: Finance and Economics: Arizona State University
  • Herbal Medicine: University of Minnesota
  • Introducción al Arte Sonoro: Universitat de Barcelona

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok