• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Fundamentos da Gestão do Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    58 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Codio

    Tools for Security Specialists

    Skills you'll gain: Computer Security Incident Management, Endpoint Security, Incident Management, Incident Response, ISO/IEC 27001, Security Management, Vulnerability Scanning, Digital Forensics, Risk Management, Personally Identifiable Information, Linux, Linux Administration, Infrastructure Security, Network Security, Threat Management, Event Monitoring, Enterprise Risk Management (ERM), Business Risk Management, Security Information and Event Management (SIEM), Security Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    66 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    Primeros pasos en Visme

    Skills you'll gain: Graphic and Visual Design Software, Marketing Design, Graphic and Visual Design, Graphic Design, Design, Infographics, Presentations, Advertising, Marketing, Project Design, User Accounts, Data Sharing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Governance, Policy, and Emerging Regulation

    Skills you'll gain: Responsible AI, Governance, Data Governance, Data Management, Compliance Management, Generative AI, Artificial Intelligence, Stakeholder Management, Risk Analysis, Cost Benefit Analysis, Regulation and Legal Compliance, Organizational Strategy, Leadership and Management, Risk Management, Accountability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    76 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Strategically Build and Engage Your Network on LinkedIn

    Skills you'll gain: LinkedIn, Drive Engagement, Content Creation, Professional Networking, Digital Publishing, Social Media, Relationship Building, Branding, Professional Development

    4.5
    Rating, 4.5 out of 5 stars
    ·
    364 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Analysis and Interpretation of Data

    Skills you'll gain: Analytics, Data Analysis, Statistical Analysis, Correlation Analysis, Quantitative Research, Regression Analysis, Marketing Analytics, Data Quality, Probability & Statistics, Statistical Methods, Digital Marketing, Exploratory Data Analysis, Logistic Regression, Market Research, Data Preprocessing, Return On Investment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Management

    Skills you'll gain: Security Management, Cyber Governance, IT Management, Cybersecurity, Cyber Security Strategy, Cyber Risk, Cyber Security Policies, Key Performance Indicators (KPIs), Leadership and Management, Technical Communication, Internal Communications, Leadership, Program Management, Risk Management, Communication, Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    HRCI

    Employee Relations

    Skills you'll gain: Employee Performance Management, Performance Appraisal, Performance Management, Human Resource Policies, Organizational Structure, Policy Development, Conflict Management, Employee Relations, Diversity and Inclusion, Human Resource Strategy, Employee Engagement, Staff Management, Business Ethics, Organizational Effectiveness, Business Continuity, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    311 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Creating Global Brands with Jagdish Sheth

    Skills you'll gain: Global Marketing, Branding, Brand Strategy, Brand Management, Brand Awareness, Marketing, Innovation, Competitive Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Risk Management Professional Certification Prep

    Skills you'll gain: Risk Analysis, Risk Management, Project Risk Management, Root Cause Analysis, Risk Mitigation, Contingency Planning, Business Risk Management, Continuous Monitoring, Brainstorming, Performance Analysis, Communication Planning, Stakeholder Management, Analysis, Operational Analysis, Project Management, Threat Management, Conflict Management, Agile Methodology, Stakeholder Engagement, Operational Risk

    4.8
    Rating, 4.8 out of 5 stars
    ·
    105 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free
    Free
    É

    École Polytechnique Fédérale de Lausanne

    Introduction to Household Water Treatment and Safe Storage

    Skills you'll gain: Sanitation, Water Quality, Water Resource Management, Public Health, Program Evaluation, Emergency Response, Sustainable Development, Environmental Engineering, Community Health, Microbiology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women

    Skills you'll gain: Competitive Analysis, Value Propositions, Growth Strategies, Business Strategies, Consumer Behaviour, Target Market, Customer Insights, Market Research, Price Negotiation, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    335 reviews

    Mixed · Course · 1 - 4 Weeks

1…180181182…362

In summary, here are 10 of our most popular marketing strategy courses

  • Fundamentos da Gestão do Sucesso do Cliente: Fundação Instituto de Administração
  • Tools for Security Specialists: Codio
  • Primeros pasos en Visme: Coursera
  • Generative AI: Governance, Policy, and Emerging Regulation: University of Michigan
  • Strategically Build and Engage Your Network on LinkedIn : Coursera
  • Analysis and Interpretation of Data: Queen Mary University of London
  • Management: Infosec
  • Employee Relations: HRCI
  • Creating Global Brands with Jagdish Sheth: Kennesaw State University
  • Risk Management Professional Certification Prep: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2025 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok