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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Voice of the Customer (VoC): Enhancing Experiences

    Skills you'll gain: User Feedback, Customer Service, Customer experience strategy (CX), Customer Engagement, Customer Insights, Customer Analysis, Communication, Continuous Improvement Process, Case Studies, Culture Transformation, Focus Group, Data-Driven Decision-Making, Social Media

    4.8
    Rating, 4.8 out of 5 stars
    ·
    140 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comercialice su nuevo negocio con Canva

    Skills you'll gain: Brochures, Canva (Software), Logo Design, Marketing Materials, Marketing Design, Promotional Materials, Graphic Design, Marketing, Design, Branding

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Create your e-commerce store with Ecwid

    Skills you'll gain: Customer Communications Management, Content Management Systems, Payment Processing, E-Commerce, Web Content, Product Management, Shipping and Receiving, Sales Tax, Marketing, System Configuration, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Surveillance Systems: Analysis, Dissemination, and Special Systems

    Skills you'll gain: Epidemiology, Trend Analysis, Chronic Diseases, Public Health, Public Health and Disease Prevention, Health Policy, Data Analysis, Biostatistics, System Monitoring, Health Informatics, Technical Communication, Media and Communications, Infectious Diseases, Law, Regulation, and Compliance, Data Ethics, Data Collection, Risk Analysis, Information Privacy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    385 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    LearnQuest

    IoT Systems and Industrial Applications with Design Thinking

    Skills you'll gain: User Research, Internet Of Things, Usability Testing, Prototyping, Design Thinking, Ideation, Automation, Advanced Analytics, User Experience Design, Big Data, User Centered Design, IT Security Architecture, Interaction Design, Data-Driven Decision-Making, Human Centered Design, Data Management, Robotics, Control Systems, Hardware Architecture, Manufacturing Processes

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Command Line Tools for Genomic Data Science

    Skills you'll gain: Unix Commands, Bioinformatics, Unix, Data Management, Command-Line Interface, Linux Commands, Molecular Biology, Big Data, File Management, Data Analysis Software, Data Processing

    4
    Rating, 4 out of 5 stars
    ·
    570 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Diseñando una estrategia de negocios en América Latina

    Skills you'll gain: Business Strategy, Economics, Business Economics, Business Development, Entrepreneurship, Socioeconomics, Innovation, International Relations, Market Analysis, Law, Regulation, and Compliance, Finance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    128 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    M

    Microsoft

    Generative AI for Data Science

    Skills you'll gain: Generative AI, Large Language Modeling, Data Ethics, Transfer Learning, Prompt Engineering, Responsible AI, Feature Engineering, Model Deployment, AI Security, Advertising, Marketing, Information Privacy

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Business Opportunities and Risks in a Globalized Economy

    Skills you'll gain: Economic Development, International Finance, Economics, Business Economics, Market Opportunities, International Relations, Global Marketing, Demography, Business Risk Management, Analysis, Growth Strategies, Policy Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    182 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Finanzas para directivos

    Skills you'll gain: Financial Acumen, Financial Statements, Working Capital, Financial Analysis, Balance Sheet, Financial Management, Return On Investment, Forecasting, Profit and Loss (P&L) Management, Operational Analysis, Business Metrics, Cash Flow Forecasting, Financial Modeling, Accounts Receivable, Accounts Payable, Inventory Management, Business Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    402 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Inteligência Artificial Aplicada ao CRM

    Skills you'll gain: Customer Relationship Management, Customer Data Management, Big Data, Data Mining, Data-Driven Decision-Making, Predictive Analytics, Sales Management, Ggplot2, Data Visualization Software, Plot (Graphics), Data Modeling, R Programming, Customer Insights, Customer Acquisition Management, Analytics, Customer experience strategy (CX), Customer Retention, Data Manipulation, Applied Machine Learning, Machine Learning Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    101 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training: Inbound Business Strategy

    Skills you'll gain: Prospecting and Qualification, Lead Generation, Consumer Behaviour, Sales Enablement, Sales Management, Service Level Agreement, Sales Strategy, Sales Process, Sales, Customer Acquisition Management, Content Marketing, Business Strategy, Customer experience strategy (CX), Customer Retention

    4.8
    Rating, 4.8 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Voice of the Customer (VoC): Enhancing Experiences : Coursera
  • Comercialice su nuevo negocio con Canva: Coursera
  • Create your e-commerce store with Ecwid: Coursera
  • Surveillance Systems: Analysis, Dissemination, and Special Systems: Johns Hopkins University
  • IoT Systems and Industrial Applications with Design Thinking: LearnQuest
  • Command Line Tools for Genomic Data Science: Johns Hopkins University
  • Diseñando una estrategia de negocios en América Latina: Tecnológico de Monterrey
  • Generative AI for Data Science: Microsoft
  • Business Opportunities and Risks in a Globalized Economy: IE Business School
  • Finanzas para directivos: IESE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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