Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.
University of Pennsylvania
Skills you'll gain: Social Impact, Project Scoping, Entrepreneurship, Sustainable Development, Feasibility Studies, Customer Analysis, Target Audience, Stakeholder Management, Competitive Analysis, Business Operations, Cost Estimation, New Business Development, Business Research
Mixed · Course · 1 - 4 Weeks

Universidades Anáhuac
Skills you'll gain: Customer Success Management, Customer Service, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Insights, Sales Management, Leadership, Business Metrics, Performance Metric, General Sales Practices, Sales Strategy, Cross-Functional Collaboration
Beginner · Course · 1 - 3 Months

Alfaisal University | KLD
Skills you'll gain: Market Dynamics, Product Knowledge, Customer experience strategy (CX), Team Oriented, Product Lifecycle Management, Value Propositions, Customer Insights, Competitive Analysis, Innovation, Cost Management
Beginner · Course · 1 - 4 Weeks

Arizona State University
Skills you'll gain: Program Implementation, Plan Execution, Sustainable Development, Business Planning, Data Analysis, Sustainability Reporting, Spreadsheet Software, Contract Management, Waste Minimization, Marketing and Public Relations, Analysis, Sustainability Standards, Policy Development, Annual Reports, Interactive Learning, Sustainable Business, Vendor Contracts, Goal Setting, Business Writing, Project Management
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Copywriting, Search Engine Optimization, Web Analytics and SEO, Target Audience, Content Creation, Web Content, Productivity Software, Brand Awareness, Generative AI, User Accounts
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Relationship Building, Customer experience strategy (CX), Customer Retention, Agile Methodology, Customer Engagement, Customer Data Management, Customer Relationship Management, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Business Modeling, Organizational Structure, Business Relationship Management, Target Audience, Value Propositions, Solution Delivery, Business Analysis, Web Analytics
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Promotional Materials, Event Marketing, Business Writing, Marketing Design, Target Audience, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours

University of California, Irvine
Skills you'll gain: Presentations, English Language, Verbal Communication Skills, Communication, Non-Verbal Communication, Entrepreneurship, Microsoft PowerPoint, Business Communication, Sales, Interpersonal Communications, Project Management, Business Leadership, Crisis Management, Organizational Structure, Marketing, Leadership and Management, Business, Vocabulary, Telecommuting, Human Resources
Intermediate · Specialization · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Negotiation, Game Theory, Social Skills, Decision Making, Conflict Management, Relationship Building, Strategic Decision-Making, Interpersonal Communications, Verbal Communication Skills, Leadership, Communication, Emotional Intelligence, Team Leadership, Team Management, Organizational Leadership, Leadership Development, Industrial and Organizational Psychology, Leadership and Management, Coordination, Behavioral Economics
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Event Planning, Canva (Software), Event Management, Digital Content, Event Marketing, Graphic Design, Graphic and Visual Design Software, Social Media Campaigns, Social Media, Product Design, Digital Marketing, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: IT Management, Business Transformation, Workforce Management, Digital Transformation, Technology Strategies, Operational Efficiency, Information Technology, Product Strategy, Profit and Loss (P&L) Management, Financial Management, Cost Management, Business Analysis, Expectation Management
Mixed · Course · 1 - 3 Months

Arizona State University
Skills you'll gain: Conflict Management, Negotiation, Emotional Intelligence, De-escalation Techniques, Active Listening, Communication Strategies, Interpersonal Communications, Composure, Tactfulness, Expectation Management, Collaboration, Brainstorming, Verbal Communication Skills, Interviewing Skills, Empathy, Communication, Follow Through, Strategic Planning, Contingency Planning, Problem Solving
Beginner · Specialization · 3 - 6 Months