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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Johns Hopkins Medical Office Manager

    Skills you'll gain: Medical Billing and Coding, Denial Management, Patient Registration, Care Management, Revenue Cycle Management, Practice Management, Organizational Change, Change Management, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Performance Review, Data Management, ICD Coding (ICD-9/ICD-10), Medical Terminology, Human Resource Policies, Payment Processing and Collection, Medical Billing, Patient Safety, Continuous Quality Improvement (CQI), Healthcare Industry Knowledge, Data Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    291 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Washington

    Machine Learning: Clustering & Retrieval

    Skills you'll gain: Unsupervised Learning, Bayesian Statistics, Applied Machine Learning, Data Mining, Statistical Machine Learning, Statistical Inference, Text Mining, Statistical Modeling, Machine Learning Algorithms, Unstructured Data, Machine Learning, Scalability, Data Structures, Distributed Computing, Probability Distribution, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Strategy & Economic Analysis

    Skills you'll gain: Market Dynamics, Supply And Demand, Game Theory, Product Lifecycle Management, Business Strategy, Competitive Analysis, Business Economics, Innovation, Strategic Thinking, Cost Reduction, Economics, Market Trend, Strategic Decision-Making, Price Negotiation, Global Marketing, Market Analysis, Organizational Strategy, Strategic Planning, Team Leadership, Adaptability

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    198 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    Technion - Israel Institute of Technology

    Startup Entrepreneurship

    Skills you'll gain: Ideation, Innovation, Business Planning, Brainstorming, Creative Problem-Solving, Creative Thinking, Value Propositions, Creativity, Entrepreneurship, Team Building, Operations Management, Resourcefulness, Thought Leadership, Problem Solving, Visionary, Strategic Thinking, Initiative and Leadership, Market Research, New Product Development, Business Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    L'avenir de la décision : connaître et agir en complexité

    Skills you'll gain: Socioeconomics, Complex Problem Solving, Organizational Change, Social Sciences, Organizational Strategy, Economics, Policy, and Social Studies, Systems Thinking, International Relations, Strategic Decision-Making, Education and Training, Global Marketing, Decision Making, Analysis, Psychology, digital literacy, Digital Transformation, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    385 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    HR Competencies & Leadership for SHRM Exams Prep

    Skills you'll gain: Workplace inclusivity, Recruitment, Talent Recruitment, Professional Development, Virtual Teams, Cultural Diversity, Professional Networking, Team Building, Lifelong Learning, Innovation, Decision Making, Employee Onboarding, Time Management, Learning Strategies, Emerging Technologies, Change Management, Branding

    3.9
    Rating, 3.9 out of 5 stars
    ·
    127 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Introduction to Healthcare Management

    Skills you'll gain: Health Care Administration, Community Health, Public Health, Human Resources Management and Planning, Health Systems, Electronic Medical Record, Financial Management, Marketing Communications, Quality Improvement, Health Care, Health Policy, Organizational Leadership, Continuous Improvement Process, Teamwork, Fundraising, Performance Measurement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Prediction Models with Sports Data

    Skills you'll gain: Logistic Regression, Forecasting, Data Processing, Predictive Modeling, Statistical Modeling, Data Analysis, Analytics, Regression Analysis, Pandas (Python Package), Model Evaluation, Python Programming, Probability, Ethical Standards And Conduct

    4.5
    Rating, 4.5 out of 5 stars
    ·
    41 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    GRAMMY GO

    Foundations of Music Promotion & Branding

    Skills you'll gain: Branding, Brand Strategy, Brand Awareness, Marketing Design, Target Audience, Customer Insights, Marketing, Content Creation, User Research, Goal Setting, Promotional Strategies, Social Media, Persona Development, Marketing Strategies, Customer Analysis, Digital Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Introducción a PicsArt para Redes Sociales

    Skills you'll gain: Photo Editing, Instagram, Social Media Content, Social Media, Social Media Marketing, Content Creation, Marketing Design, Graphics Software, Video Editing, Marketing

    4.1
    Rating, 4.1 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    The Social and Technical Context of Health Informatics

    Skills you'll gain: Health Informatics, Health Technology, Health Systems, Health Policy, Health Care, Informatics, Healthcare Industry Knowledge, Clinical Informatics, Health Information Management and Medical Records, Health Information Management, Health Care Procedure and Regulation, System Requirements, Interoperability, Electronic Medical Record, Data Literacy, Technology Strategies, Medical Imaging, Emerging Technologies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    578 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Programmatic Advertising

    Skills you'll gain: Google Ads, Online Advertising, Digital Advertising, Contextual Advertising, Paid media, Advertising, Advertising Campaigns, Media Planning, Target Audience, Social Media Campaigns, Content Strategy, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    70 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Johns Hopkins Medical Office Manager: Johns Hopkins University
  • Machine Learning: Clustering & Retrieval: University of Washington
  • Strategy & Economic Analysis: Illinois Tech
  • Startup Entrepreneurship: Technion - Israel Institute of Technology
  • L'avenir de la décision : connaître et agir en complexité: ESSEC Business School
  • HR Competencies & Leadership for SHRM Exams Prep: Board Infinity
  • Introduction to Healthcare Management: University of Michigan
  • Prediction Models with Sports Data: University of Michigan
  • Foundations of Music Promotion & Branding: GRAMMY GO
  • Introducción a PicsArt para Redes Sociales : Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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